Japan Tiny Display
Itsuo Inouye  /  AP
In this combo photo a giant panda image is shown on Sharp Corp.'s new liquid crystal display, right, and on the currently used one, left, during a news conference in Tokyo Tuesday, April 17, 2007. The new display for mobile phones and digital cameras from the Japanese electronics maker boasts four times better contrast than today's products, the best in the industry, to meet growing demand for mobile TV-watching around the world, allowing for more colorful and clearer images, even on a 2.2 inch handheld display, according to Sharp. (AP Photo/Itsuo Inouye)
By AP Business Writer
updated 4/18/2007 1:53:39 PM ET 2007-04-18T17:53:39

With more people watching TV on their cell phones, Sharp Corp. unveiled a tiny liquid crystal display that boasts four times better contrast than the best products commercially available today.

The Japanese electronics maker will begin shipping the 2.2-inch displays this fall, targeting nearly $850 million in sales next year, company spokeswoman Miyuki Nakayama said.

Mobile phones that receive terrestrial digital TV broadcasts, which began last April in Japan, are increasingly popular, and such handsets are expected to reach a shipment of 10 million here. Global demand is also expected to grow as such broadcasts have started up in Europe and are rolling out in the United States, Nakayama said.

"The culture for watching TV on cell phones is catching on," she said.

The new display from Osaka-based Sharp — for cell phones, digital cameras and other mobile gadgets — has a contrast of 2,000 to 1, far better than the 500-to-1 ratio today, allowing for more colorful and clearer images, according to Sharp.

© 2013 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.


Discussion comments


Most active discussions

  1. votes comments
  2. votes comments
  3. votes comments
  4. votes comments