Paris Hilton lookalike plays game
Paris Hilton lookalike Natalie Reid is seen playing GSN's latest online game "Prison Life 2: Full Release." No word if whether at the end of the game Paris finds her lost panties.
By Brian Tracey

Unless you're dead, you've no doubt been reading, watching and hearing about Paris Hilton's trials, subsequent penal tribulations, and finally her triumphal return to freedom, oozing from every media outlet on the planet. And for those of you that have still haven't had enough, now you can play the World's Most Famous Person For No Good Reason in an online video game.

GSN, the game-show cable-TV channel that also has a companion Web site, has launched "Prison Life 2: Full Release", after the apparently highly successful debut of "The Prison Life: Paris" earlier this month.

Now that she's has been sprung from the clink, GSN's sequel moves Paris from making license plates to her palacial estate where gamers can help her create designer T-shirits imprinted with catchy slogans like "Heir-head," "Free-Dumb," and "Search Me" as they roll down a conveyor belt. "Watch out — don't squash Tinkerball — you'll lose points if you stomp him with the printer," the game exclaims about Paris' petite pet. (Go ahead, just try to resist.)

“Online games should to be enjoyable, topical and timely, but most importantly they have to be addicting,” said John P. Roberts, senior vice president of digital media at GSN.  “We strive to capture that winning combination in all of our games.”

Great, we can't wait for "Somebody Feed Nicole Ritchie" and "Lindsay Lohan's Rehab Revenge."

Not-so-bad ideas

  • Doughnuts for health nuts? In attempt revive stale sales, sweet-treat retailer Krispy Kreme said this week it's adding a new multigrain option to its line of sweet and gooey doughnuts.

The new cake doughnut is made with seven grains and topped with an oatmeal crisp crunch, the company said.

The multigrain snack follows the introduction of 100 percent whole-wheat doughnut earlier this year that the company said contained only 180 calories. 

We figure we can eat at least a dozen of the low-cal doughnuts, then a couple of the multigrain ones, and everything will come out alright.

  • This one goes in the Tom Sawyer Business Ideas file: A Spanish hotel chain is looking for stressed guests who will be allowed to let off steam  by smashing the interior of a central Madrid hotel as part of its refurbishment.

    South Africa’s Mail & Guardian newspaper reported this week that NH Hotels will select, with the aid of a team of psychologists, 30 people who will be able to take part in the destruction of the 146 rooms at the 11-year-old hotel next month, the company said.

    "They will be given helmets and sledgehammers and will be able to knock down walls, tear up carpets and break furniture," it said. "They will be allowed to break everything they find in the hotel, the bedrooms, the bathrooms and the common areas such as the reception hall."

    Candidates for the "roomolition" must undergo strength tests, a psychological exam and a physical test to determine how stressed they are before they are selected to take part in the event.

    The physical activity involved in trashing the hotel rooms will generate endorphins that help eliminate tension, the company said.

    "Who hasn't dreamt at one time or another, in the middle of a stress crisis, about breaking everything that falls in their path?" it asked in the press release.

They should also bill this event as "Vacation for Rock Star Wannabes."

The Associated Press and Reuters contributed to this report.


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