VIENNA (Reuters) - Red Bull's unusual decision to go public on a blackmailer's threat to contaminate its energy drinks with faeces could cost the brand far less long-term than any immediate hit to sales. Full story
When Sarah Kavanagh looked up the unfamiliar Gatorade ingredient “brominated vegetable oil,” she was shocked at its potential side effects. After a campaign by the teen, Pepsi has announced it will be removing BVO from its products. Sarah and Dr. Mehmet Oz talk about her successful fight.
Cases of Pepsi are displayed for sale in Carlsbad, California February 7, 2012. PepsiCo Inc. will report their earnings February 9. REUTERS/Mike Blake
A customer walks past a shelf of soft drinks, including Pepsi and est sodas, in a supermarket in Bangkok January 28, 2013. Serm Suk Pcl, Pepsi's bottler and partner of 59 years, has launched "est", its own soft drink, that has knocked Pepsi off store shelves, saying that it garnered 19 percent of Th