Image: Famed Hollywood Sign Covered In Protest
David McNew  /  Getty Images
The campaign to save the land around Hollywood's famous sign included draping the sign last Feb. 13 with a message.
updated 4/14/2010 2:17:11 PM ET 2010-04-14T18:17:11

The effort to preserve the land beside the world-famous Hollywood sign has taken a typical Tinseltown twist: "To be continued."

The Trust for Public Land said Wednesday it has received a 16-day extension to finish raising the $12.5 million it needs to buy and preserve the hilltop property from private developers.

Its purchase option was originally scheduled to expire Wednesday. The group says it's $1.5 million away from its goal.

The trust hopes to buy the land from its Chicago-area owners and give it to the city so it can be incorporated into the adjacent, 4,200-acre Griffith Park.

Aileen Getty, a billionaire daughter of oil baron J. Paul Getty, and The Tiffany and Co. Foundation have contributed $1 million each to the effort.

The 138 acres of land were once owned by Howard Hughes, who planned to build a love nest there for then-paramour Ginger Rogers.

Hughes' relationship with Rogers didn't last, and the property remained undeveloped and in the eccentric billionaire's trust for decades.

Fox River Financial Resources acquired the land in 2002 for less than $1.7 million.

Los Angeles City Council member Tom LaBonge said building homes on the peak would ruin one of the city's most famous views.

"That mountain should not be cluttered," LaBonge told the Los Angeles Times. "It's good for the psyche of Los Angeles."

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