updated 9/1/2010 7:17:27 AM ET 2010-09-01T11:17:27

ORLANDO, Fla., Sept. 1, 2010 (GLOBE NEWSWIRE) -- EyeCity.com, Inc. (Pink Sheets:ICTY) announces today the following update to shareholders.

We are working very hard on taking ICTY to the next level as a business. In order to do this we have developed some business goals. The immediate goals include providing our shareholders with a greater ROI. To do this ICTY is looking to raise funds by alternative means and has no plans of any financing that would adversely change share structure in the public float. (Re: last PR) ICTY has already been working on this and believes that it should be finalized very soon after we are fully compliant with pink sheets. This too has been mentioned in previous PR, and should be completed any day now.

On August 18, 2010, ICTY released PR which sent the PPS from .0003 to .0007+.

Further, the recent surge of share price for the company is a welcoming sight.  A time ago the company simply stopped raising capital through equity funding. As shareholders can see this has been reflected in the share price. The company has also stepped up the communication to shareholders, which are supportive and add value to the company. 

ICTY has been contacted by numerous investors who are aggressively supporting the company, this is evident in the market activity. Furthermore, for the record, ICTY has not hired a promotional team. No one has been issued shares for market awareness or for promotional purposes.

In regards to the future, the company is working on new projects that will be released when they are fully finished. Some of these projects are currently under development and we are determined to wait until it is fully completed before releasing to the public.

Thank you for the support and look forward to building this company with the shareholders.

Kindest Regards,

ICTY Management

Bradley Wilson, CEO

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