updated 9/15/2010 9:18:51 AM ET 2010-09-15T13:18:51

BEDFORD, Mass., Sept. 15, 2010 (GLOBE NEWSWIRE) -- SoundBite Communications, Inc. (Nasdaq:SDBT), a leading provider of on-demand, multi-channel proactive customer communications, today announced it has been recognized by independent telecoms analyst Ovum as one of two vendors on the "shortlist" in the firm's recently published Decision Matrix Report on Proactive Customer Communications.

The report cites that SoundBite is both highly recognized and highly regarded by clients as a provider of hosted proactive customer communications. The company achieved industry-leading results in both end-user sentiment scores and in technologic assessment scores, including strategy, features and functionality, data integration, and reliability and scalability.

"SoundBite often sent out as many proactive communications in a day as (its) competitors did in a year," wrote Ryan Joe, associate analyst at Ovum and the report's lead author.  "Client survey participants had the option of commenting on each vendor, and many were effusive when discussing SoundBite's solution."

Ovum's Decision Matrix Report explores the competitive dynamics within the industry and helps enterprises searching for proactive communications and vendors looking for partners select a provider based on technological strength, client reputation and impact in the market.  Ovum provides a view of vendor capabilities and advises on those that should be explored, considered and shortlisted.  Only one other company was listed on the shortlist with SoundBite in this report.

"We're honored to receive Ovum's recognition.  SoundBite's passion for excellence and innovation contributes to our position as the market leader in product strategy, functionality, quality, scalability and security," said Mark Friedman, Chief Marketing and Business Development Officer, SoundBite Communications.  "Add our deep commitment for a client-centric and collaborative approach, and the outcome is clear leadership in the only metric that matters: SoundBite is #1 in client sentiment."

Proactive customer communications help business-to-consumer companies foster trusted, lifelong and profitable relationships with their customers.  Notably, consumers' increased use of mobile devices, coupled with their increasing interest in communicating over multiple channels, present an opportunity for organizations to build customer loyalty while streamlining contact center operations.  Through the SoundBite Engage™ platform and complementary solutions and services, SoundBite helps companies take full advantage of voice, text, and email channels to optimize their communications across the entire customer lifecycle — from marketing to customer care to payments, collections and fraud management.

A complimentary version of the report is available for download at www.SoundBite.com .

About SoundBite Communications

SoundBite Communications is a leading provider of on-demand, multi-channel proactive customer communications solutions designed to transform the way organizations communicate throughout the customer lifecycle to build trusted, lifelong and profitable relationships.  Clients can leverage SoundBite's proactive customer communications offering and expertise in designing, executing and optimizing communications strategies to engage in relevant customer interactions that deliver long-term business value.  Visit SoundBite.com for more information.

The SoundBite Communications, Inc. logo is available at http://www.globenewswire.com/newsroom/prs/?pkgid=4393

SoundBite is a registered service mark of SoundBite Communications, Inc.

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