updated 9/28/2010 10:16:46 AM ET 2010-09-28T14:16:46

ORLANDO, Fla., Sept. 28, 2010 (GLOBE NEWSWIRE) -- EyeCity.com Inc. (Pink Sheets:ICTY) would like to clarify the status of its filing of current information on Pinksheets.com, including the "attorney letter" and other business.

The final stage to have all restrictions removed and be fully compliant with pinksheet.com 's standards is an opinion letter from a qualified SEC attorney on all history of the Company from inception to present. The attorney is required to conduct extensive due diligence to clarify his findings. Pink Sheets requires that the letter opine on an extensive list of items similar to those of an SEC "reporting company." To date, ICTY has uploaded to Pinksheets.com all required information and supplied it to its SEC attorney, who is in the review and due diligence stages.

In order to insure the utmost accuracy of all information, management and counsel have decided to have all documents certified and, where necessary, confirmed (such as: all SEC filings, all past financings, any documentation of assets and intellectual property, verification of financials and audits, etc.).

CEO Brad Wilson states, "It is not a mandatory requirement for this confirmation process to be undertaken; however, we want to confirm the legitimacy of all past business conducted in the Company. This also will dispel any misleading rumors that have been disseminated into the public domain. Furthermore, ICTY will then be positioned to move toward its long term goals, of becoming current in its public reporting status and re-listing on the OTCBB."

On the business front, the Company has been achieving its milestones, including ongoing negotiations with a major asset acquisition and two additional projects. When finalized, ICTY will be in a much stronger position to continue to operate and grow.

ICTY would like to thank its shareholders for their continued support. Your confidence in the Company is being illustrated by the positive market interest.

About Eyecity.com.

EyeCity.com, Inc. is a Direct Consumer Sales company that will be offering proprietary products to the consumer through multiple channels of media distribution. EyeCity.com, Inc. will also be producing production promotions for direct television broadcasts and internet.

Safe Harbor Statement:

This news release includes forward-looking statements pertaining to future anticipated projected plans, performance and developments, intended to qualify for the safe harbor from liability established by the Private Securities Litigation Reform Act of 1995. Any statements on this news release that are not statements of historical fact should be considered forward-looking statements. These forward-looking statements generally can be identified by phrases such as "believes," "expects," "anticipates," "foresees," "forecasts," "estimates," "intends," or other words or phrases of similar import. Similarly, statements in this news release that describe the Company's business strategy, outlook, objectives, plans, intentions or goals also are forward-looking statements. All such forward-looking statements are subject to certain risks and uncertainties that could cause actual results to differ materially from those in forward-looking statements.


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