updated 9/29/2010 11:16:55 AM ET 2010-09-29T15:16:55

DENVER, Sept. 29, 2010 (GLOBE NEWSWIRE) -- Roomlinx, Inc. (OTCBB:RMLX), announced today that it has signed a contract to provide its Interactive HD TV (iTV) and Free-to-Guest TV programming for a new, prestigious hotel being developed by an affiliate of The Prime Group, Inc. in downtown Chicago ( www.primegroupinc.com ). The installation consists of 638 iTV systems and covers all of the hotel's 610 rooms. The property is scheduled to open in November of 2010.

The Prime Group is transforming the lower 12 floors of a historic Chicago landmark into a 5-star, luxury hotel with high-end retail space. The upper ten floors of the property will continue to be leased to office tenants, which space was fully renovated as part of the overall project. Situated in the heart of Chicago's central business district, this new luxury hotel will cater to sophisticated, executive business travelers.

"We have developed a reputation as one of Chicago's preeminent real estate developers by focusing on a combination of quality, architecture, and innovation, and, in luxury hospitality properties, that includes unique amenities that will meet and exceed our guests' expectations," said Michael W. Reschke, Chairman and CEO of The Prime Group. "The Roomlinx system is a premium product for a premium property. It will provide not only state-of-the-art in-room media, but also web-browsing capability, the convenience of a virtual concierge and a complete business center in each guest room."

With Roomlinx iTV, guests will have access to HD Hollywood movies, high speed internet, HD specialty content, international and U.S. television programming, music, business tools, concierge services, games and more via the in-room flat screen high definition television. 

The Roomlinx system also includes an in-room advertising component that will enable the hotel to promote in-house facilities and amenities, such as online access to the hotel's world class spa and restaurants, to further differentiate their top quality customer service. 

"The Prime Group is making a significant investment to make this property appealing to sophisticated travelers demanding both luxury and state-of-the-art amenities. We appreciate that they chose Roomlinx to be an integral part of enriching their guest experience," said Michael Wasik, Roomlinx CEO. "Our iTV product has been extremely well received at other high-end properties around the country as it provides the latest in technology advances. This is our first installation for The Prime Group and we are committed to providing them with exemplary support and the best in-room media and business services available."

About Roomlinx

Roomlinx is a leading provider of Internet-based interactive TV products designed to increase revenues and brand loyalty for hotels, resorts, and other properties, utilizing premium content and applications demanded by today's traveler. Please contact sales@roomlinx.com for a demo or visit us at www.roomlinx.com .

About The Prime Group

Headquartered in Chicago, The Prime Group is one of the preeminent development companies in the country. Since 1981, Prime has developed over $12 billion of institutional-quality commercial and residential real estate across all product types, including office, industrial, hospitality, residential, senior housing and retail. 

Safe Harbor Cautionary Statement

Certain statements in this news release, including statements that we "believe," "expect," "intend," "plan" or words of similar import, are forward-looking information within the meaning of Rule 175 under the Securities Act of 1933 and Rule 3b-6 under the Securities Exchange Act of 1934, and are subject to the safe harbor created by those rules. All statements, other than statements of fact, included in this release, including, without limitation, statements regarding potential future plans, new products and services and objectives of the company, are forward-looking statements that involve risks and uncertainties. There can be no assurance that such statements will prove to be accurate, and actual results and future events could differ materially from those anticipated in such statements. Factors that could cause actual results to differ materially from those in the forward-looking statements include, among other things, the following: the company's successful implementation of the new products and services, demand for the new products and services, the company's ability to successfully compete against competitors offering similar products and services, general economic and business conditions; unexpected changes in technologies and technological advances; ability to commercialize and manufacture products; results of experimental studies research and development activities; changes in, or failure to comply with, governmental regulations; and the ability to obtain adequate financing in the future. This information is qualified in its entirety by cautionary statements and risk factors disclosure contained in certain of the Company's Securities and Exchange Commission filings available at http://www.sec.gov, which you should carefully review. Roomlinx does not assume any obligation to update or revise any forward-looking statements, whether as the result of new developments or otherwise.

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