updated 10/4/2010 2:45:13 AM ET 2010-10-04T06:45:13

NEW YORK, Oct. 1, 2010 (GLOBE NEWSWIRE) -- In their new book, Thinking of... Force.com as Your Key to the Cloud Kingdom …. Ask the Smart Questions, authors and industry veterans Alok Misra (Principal at Navatar Group ) and Ian Gotts (CEO at Nimbus ) help ISVs and Enterprise IT CIOs answer the many burning questions around if, how, and when to move their business to the Cloud and whether they should consider Force.com as their cloud computing platform to enable that transition. Navatar Group, a global cloud service provider, today announced the posting of Sand Hill Group's in-depth interview with the book authors, as part of their Leaders in the Cloud series.

The interview was conducted by Kamesh Pemmaraju, Director of Cloud Research, The SandHill Group. The book, "Force.com as Your Key to the Cloud Kingdom," includes a four-page Foreword by Parker Harris, cofounder and executive vice president at salesforce.com. It has been published by Smart Questions Limited and is now available for purchase at Amazon and Barnes & Noble.

"I found several insights and recommendations that at first glance appeared to go against conventional wisdom but turned out to be very practical and relevant to the context," said Kamesh Pemmaraju. "If you are an Independent Software Vendor (ISV) or an Enterprise CIO who realizes the potential benefits of the cloud, but doesn't quite understand all the business and technical implications of the technology, this book could be just right for you. Highly Recommended."

The following links are associated with the book and the interview:

Sand Hill Group interview of Alok Misra and Ian Gotts:

http://sandhill.com/opinion/daily_blog.php?id=71&post=707

Buy the book at Amazon.com:

http://www.amazon.com/Thinking-Force-com-Cloud-Kingdom-Questions/dp/0956155650/ref=sr_1_1?s=books&ie=UTF8`&qid=1285618457&sr=1-1

Buy the book at Barnes & Noble:

http://search.barnesandnoble.com/Thinking-of-Forcecom-as-the-key-to-the-Cloud-Kingdom-Ask-the-Smart-Questions/Alok-Misra/e/9780956155658/?itm=1

Visit the Facebook page:

http://www.facebook.com/alokmisra#!/pages/Book-Forcecom-as-your-key-to-the-Cloud-Kingdom/148914211814864?ref=mf

Visit the book site at Smart Questions:

http://www.inqbator.org.uk/Bookstore/Business/ForcecomasyourkeytotheCloudKingdom/tabid/1051/language/en-US/Default.aspx

Navatar Group Blog:

http://blog.cloudnavatar.com

About Alok Misra

Alok Misra is a Cofounder & Principal at Navatar Group, a global Cloud service provider. Navatar's long & varied association with salesforce.com – as Consulting Partner, OEM Partner, VAR and Vendor – has helped him shape the ideas presented in the book, "Force.com as your key to the Cloud Kingdom." Alok's market-centric perspective has driven Navatar's commercial success as a Force.com reseller in financial services. He has also been instrumental in creating Navatar's advisory services practice to help ISVs build, launch, sell and support commercial Cloud products.

Alok spent his early career in senior roles at Deloitte Consulting and PricewaterhouseCoopers. In addition to driving the go-to-market strategy for Navatar and other ISV clients, he writes for several Cloud publications and blogs.

About Navatar Group

Navatar Group ( http://www.navatargroup.com ) is a longtime partner and value-added reseller of salesforce.com and a global cloud service provider. One of the first to bring Wall Street experience to Cloud Computing, Navatar Group is a leading provider of Force.com solutions for the financial sector. Navatar's financial cloud solutions for Capital Markets, Asset Management & Banking are used by firms such as Jefferies & Co, Carlyle Group, Transparent Value (a Guggenheim Partners company) and MidOcean Partners. Founded by veterans of Deloitte Consulting, Navatar Group has also enabled several large companies develop, market and support commercial cloud products. Navatar Group is headquartered on Wall Street, New York with offices in Washington DC and New Delhi, India.

The Navatar Group logo is available at http://www.globenewswire.com/newsroom/prs/?pkgid=6585

About Sand Hill Group

Sand Hill Group provides strategic management, investment and marketing services to emerging market leaders.

Sand Hill Group is best known for its work in the $600-billion software and services market. As founder of the "Enterprise" and "Software" conference series, Sand Hill Group has been credited with uniting the software business ecosystem of executives, entrepreneurs, investors and professionals. The firm is also the publisher of SandHill.com, the premier online destination for strategic information on the software business. The site and its newsletters are read by thousands of top software industry executives every week. Sand Hill Group also funds primary research into key technology and business model trends that impact the software business.

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