updated 10/21/2010 11:16:12 AM ET 2010-10-21T15:16:12



Scholastic Corporation [SCHL] will visit the NASDAQ MarketSite in New York City's Times Square.

In honor of the Company's 90th anniversary, Dick Robinson, President, Chairman and Chief Executive Officer of Scholastic Corporation [SCHL] will ring the NASDAQ Closing Bell.

Scholastic, the world's largest publisher and distributor of children's books, is celebrating its 90th anniversary with Read Every Day. Lead a Better Life., a global literacy campaign that underscores the importance of reading as the pathway for young people to succeed in the 21st century. Scholastic is asking everyone committed to the support of young people - partners, educators, business leaders, publishers, booksellers, librarians, nonprofits, parents, caregivers and students - to work together to expand and support children's reading throughout the world.

The cornerstone of the Read Every Day campaign is the Reading Bill of Rights, eight beliefs that inform Scholastic's commitment to increasing literacy in the 21st century. These beliefs affirm every child's right to read in today's world - from access to books and great stories to the ability to analyze, interpret and understand information in the digital age. To learn more about Read Every Day. Lead a Better Life and read the Reading Bill of Rights visit www.scholastic.com/readeveryday


NASDAQ MarketSite – 4 Times Square – 43rd & Broadway – Broadcast Studio


Friday, October 22nd, 2010 at 3:50 p.m.- 4:00 p.m. ET   

Kyle Good
(212) 343-6463

NASDAQ MarketSite:
Robert Madden
(646) 441-5045

Feed Information:

The Closing Bell is available from 3:50 p.m. to 4:05 p.m. on AMC-3/C-3 (ul 5985V; dl 3760H). The feed can also be found on Ascent fiber 1623. If you have any questions, please contact Robert Madden at (646) 441-5045.

Radio Feed:

An audio transmission of the Closing Bell is also available from 3:50 p.m. to 4:05 p.m. on uplink IA6 C band / transponder 24, downlink frequency 4180 horizontal. The feed can be found on Ascent fiber 1623 as well.

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About Scholastic Corporation [SCHL]: Scholastic Corporation (Nasdaq:SCHL) is the world's largest publisher and distributor of children's books and a leader in educational technology and related services and children's media. Scholastic creates quality books, print and technology-based learning materials and programs, magazines, multi-media and other products that help children learn both at school and at home. The Company distributes its products and services worldwide through a variety of channels, including school-based book clubs and book fairs, retail stores, schools, libraries, on-air, and online at www.scholastic.com.


The NASDAQ OMX Group, Inc. is the world's largest exchange company. It delivers trading, exchange technology and public company services across six continents, with approximately 3,600 listed companies. NASDAQ OMX offers multiple capital raising solutions to companies around the globe, including its U.S. listings market, NASDAQ OMX Nordic, NASDAQ OMX Baltic, NASDAQ OMX First North, and the U.S. 144A sector. The company offers trading across multiple asset classes including equities, derivatives, debt, commodities, structured products and exchange-traded funds. NASDAQ OMX technology supports the operations of over 70 exchanges, clearing organizations and central securities depositories in more than 50 countries. NASDAQ OMX Nordic and NASDAQ OMX Baltic are not legal entities but describe the common offering from NASDAQ OMX exchanges in Helsinki, Copenhagen, Stockholm, Iceland, Tallinn, Riga, and Vilnius. For more information about NASDAQ OMX, visit http://www.nasdaqomx.com. *Please follow NASDAQ OMX on Facebook (http://www.facebook.com/nasdaqomx) and Twitter (http://www.twitter.com/nasdaqomx).


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