updated 10/29/2010 12:17:14 PM ET 2010-10-29T16:17:14

NEW YORK, Oct. 29, 2010 (GLOBE NEWSWIRE) -- MUNCmedia, #1 in Retail Investor Targeting, today announced the release of MUNCmessaging, a multi-touch investor targeting program that provides companies, mid, small and micro-cap, with highly transparent investor relations outreach that is effective and affordable. It is an alternative to stock promotion and will complement current IR productivity.

"Mid-cap, small-cap and OTC companies cannot depend on Wall Street institutions for liquidity like they used to. A consistent capital stream must come from Main Street," stated Matt Bird, CEO of MUNCmedia. "Unfortunately, many small to midsized companies are challenged in investor relations and fall prey to stock promoters and illegal email spamming… or are just stagnant in IR growth. These types of promotions offer a flurry of spontaneous activity from day-traders, but it's an unsustainable short play," Bird continued. "More significantly, stock promotion can be a detrimental red flag for long-term value holders." 

MUNCmessaging is a calendared package for companies to present their shareholder communications directly to proactive individual investors and investing groups. It combines MUNCmedia's exclusive Retail Investor Targeting solution with best practice elements from MUNCmedia's network of partners and alliances. These relationships include leading shareholder communications organizations like the National Investor Relations Institute (NIRI) and their new alliance with BetterInvesting / NAIC as well as with PR Newswire who recently partnered with MUNCmedia to launch Retail Investor Conferences ( www.RetailInvestorConferences.com ).

MUNCmessaging's program provides a strategic and tactical 12-month calendar of events that includes the following deliverables:

  • Monthly Retail Investor Targeting into MUNCmedia's network of 90+ million real-time investors with guaranteed message delivery to hundreds of thousands of investors
  • Two presentations at Retail Investor Conferences.com, one at program launch, the second at a strategic point in the calendar year
  • Introductory email to BetterInvesting member-base of sophisticated retail investors
  • BetterInvesting Magazine - 84,000 subscribers: Featured company half-page showcase profile plus one quarter-page showcase profile each quarter throughout the year
  • Featured company article in BetterInvesting eNewsletter - 54,000 subscribers
  • Four quarterly company listings in BetterInvesting Magazine and company profile on the BetterInvesting website
  • Five MUNCmessaging program specific newswire press releases
  • Six month NIRI educational scholarship for IR best practices and peer-to-peer network
  • Detailed analytics & quantitative data of all outreach programs

The MUNCmessagingprogram fee is $3,500 a month. The package can be upgraded to include an IR website, live video media & investor events and more guaranteed direct real-time engagement with prospective investors from the MUNCmedia network.

"To price our new MUNCmessaging initiative, we engineered backwards from the monthly price point that stock promoters and stock opinion bloggers typically charge companies," said Bradley H. Smith, MUNCmedia's CMO. "We worked with our partners to build the smartest and most transparent shareholder communications program at this set price point. If companies are looking for a " pump and dump " product, stay with the stock promoters…don't bother calling us," emphasizes Smith. "MUNCmessaging is created for companies that are committed to grow their complete business, not just looking to fallaciously inflate their stock price."

The MUNC messaging program is available now. Public companies and their IR agencies are invited to call + 1 917.680.6011 or email bradley.smith@muncmedia.com.

About MUNCmedia

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MUNCmedia is the first Information Media Network and world leader in web-based Retail Investor Targeting solutions. We provide online corporate communications, research and media solutions to companies worldwide.

From targeting press releases one-to-one to individual investors to network media content syndication, MUNCmedia helps companies deliver targeted and scalable messages to the precise audience in real-time. Hundreds of companies, IR and PR agencies, stock exchanges and integrated newswires rely on MUNCmedia services to deliver news messages to the retail financial community every day with measurable results.

MUNCmedia was founded in 2006 and is headquartered in New York, NY with regional offices in Bellevue, WA, Chicago, Boston and Vancouver, BC. The firm currently services over 300 direct public company issuers, 40 IR agency partners and other shareholder communications organizations including BetterInvesting, GlobeNewswire, a NASDAQ OMX company, NIRI and PR Newswire and growing everyday.

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