updated 11/3/2010 7:15:38 AM ET 2010-11-03T11:15:38

WASHINGTON, Nov. 3, 2010 (GLOBE NEWSWIRE) -- INFORMATICA WORLD 2010 - Informatica Corporation (Nasdaq:INFA), the world's number one independent provider of data integration software, today announced significant traction in the company's Master Data Management (MDM) business through the addition of new customers, the release of a major new version and acknowledgement by industry analysts as a Leader in Customer MDM.

Global Customer Adoption

Informatica has grown the number of customers using its technology for MDM projects by about 50 percent this year. Leading global companies have adopted Informatica MDM across a wide range of industries including life sciences, retail, healthcare, aerospace and defense, agriculture, education, hospitality and public sector. These customers span the Americas, Europe, Asia Pacific and Latin America.

Informatica is currently hosting a 30-city global Customer Centricity road show to highlight the business value of Informatica MDM. Informatica World 2010 has a special MDM track with presentations by executives from Informatica MDM customers including AstraZeneca, Glaxo Smith Kline, Johnson & Johnson and Merrill Lynch.

"Our product leadership and record customer growth has propelled us into the Leaders Quadrant in the Gartner Magic Quadrant for MDM of Customer Data – within just 6 months of Informatica entering the MDM market," said Arvind Parthasarathi, general manager, MDM, Informatica. "Informatica MDM's differentiators include managing multiple data domains in a single system, complex hierarchy and relationship management capabilities, and fast-time-to- value deployments."

New Informatica 9 MDM Product Release

Informatica announced the general availability of the latest release of its market-leading MDM product, Informatica 9 MDM. Informatica 9 MDM is natively integrated with Informatica 9, the industry's only comprehensive, unified and open data integration platform, enabling customers to leverage their existing Informatica skilled resources and reuse the existing Informatica data integration and data quality assets with their MDM implementation.

The new capabilities in Informatica 9 MDM span three key areas:

  • MDM-aware business applications. With its new plug-and-play Data Controls, Informatica 9 MDM enables business users to directly access master data, hierarchies and relationships within their existing applications, including Siebel or salesforce.com, that they are trained in and familiar with.
  • Continuous availability support for mission-critical business processes. Informatica 9 MDM enables customers to operate with minimal interruption due to either planned or unplanned outages spanning everything from product upgrades, data model changes, business process updates, to hardware failure.
  • Integrated Workflow/Business Process Management (BPM). Through an open standards framework, Informatica 9 MDM provides out-of-the-box integration to leading BPM products supporting integrated workflows for enterprise-wide data governance.

Industry Leadership

In its latest Magic Quadrant for Master Data Management of Customer Data report Gartner placed Informatica as a Leader. John Radcliffe, Research Vice President at Gartner said in the report[1]: "In one product, it (Informatica MDM) supports both the registry implementation style (i.e., match and link creating an index) and the implementation style that instantiate a physical golden record." Most other vendors offer one product for Registry MDM and a completely different product for Hub MDM with nothing shared and no upgrade path.

Tweet this: Informatica 9 MDM Now Available from @InformaticaCorp http://bit.ly/cbDJxf #IW2010

About Informatica

Informatica Corporation (Nasdaq:INFA) is the world's number one independent provider of data integration software. Organizations around the world gain a competitive advantage in today's global information economy with timely, relevant and trustworthy data for their top business imperatives. More than 4,200 enterprises worldwide rely on Informatica to access, integrate and trust their information assets held in the traditional enterprise, off premise and in the Cloud. For more information, call +1 650-385-5000 (1-800-653-3871 in the U.S.), or visit www.informatica.com . Connect with Informatica at http://www.facebook.com/InformaticaCorporation , http://www.linkedin.com/companies/3858 and http://twitter.com/InformaticaCorp .

Note: Informatica, Informatica 9 and Informatica MDM are trademarks or registered trademarks of Informatica Corporation in the United States and in jurisdictions throughout the world. All other company and product names may be trade names or trademarks of their respective owners.

[1] 2010 Magic Quadrant for Master Data Management (MDM) of Customer Data report, October 4, 2010. G00206031

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