updated 11/8/2010 7:15:35 AM ET 2010-11-08T12:15:35

WILTON, Conn., Nov. 8, 2010 (GLOBE NEWSWIRE) -- Drinks Americas Holdings, Ltd. (OTCBB:DKAM), a leading developer and marketer of beverage products, today announced that Rheingold Beer, New York's Beer since 1883, has been authorized for placement and is selling in two more key Metro NY accounts.

Pathmark and Waldbaum's recently authorized the sale of 12 pack cases of Rheingold Beer 12 oz cans, joining Key Foods and Western Beef chains in Metro NY already selling the brand. Pathmark, headquartered in Carteret NJ, operates 142 supermarkets in four states - New Jersey, New York, Pennsylvania and Delaware - serving the NY/NJ and Philadelphia metro areas. Waldbaum's boasts 60 locations on Long Island, catering to a population of 7.5 million.

A photo accompanying this release can be found at: https://www.issuerdirect.com/corporate/mediaroom/69085

About Drinks Americas

Drinks Americas develops, owns, markets, and nationally distributes alcoholic and non-alcoholic premium beverages associated with renowned icon celebrities, including Willie Nelson's Old Whiskey River Bourbon and Trump Super Premium Vodka. Other products owned by Drinks Americas include Olifant Vodka, Aguila Tequila and Rheingold Beer.

For further information, please visit our new websites at www.drinksamericas.com and www.rheingoldbrewingcompany.com.

The Drinks Americas Holdings, Ltd. logo is available at http://www.globenewswire.com/newsroom/prs/?pkgid=7881

Safe Harbor

Except for the historical information contained herein, the matters set forth in this release, including the description of the company and its product offerings, are forward-looking statements within the meaning of the "safe harbor" provision of the Private Securities Litigation Reform Act of 1995. These forward-looking statements are subject to risks and uncertainties that may cause actual results to differ materially, including the historical volatility and low trading volume of our stock, the risk and uncertainties inherent in the early stages of growth companies, the company's need to raise substantial additional capital to proceed with its business, risks associated with competitors, and other risks detailed from time to time in the company's most recent filings with the Securities and Exchange Commission. These forward-looking statements speak only as of the date hereof. The company disclaims any intent or obligation to update these forward-looking statements.

© Copyright 2012, GlobeNewswire, Inc. All Rights Reserved

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