updated 1/7/2011 11:17:25 AM ET 2011-01-07T16:17:25

ADVISORY, Jan. 7, 2011 (GLOBE NEWSWIRE) --

What:

Representatives from DemandTec, Inc. (DMAN), will visit the NASDAQ MarketSite in New York City's Times Square to help judge the Grand Championship final of the fifth annual DemandTec Retail Challenge, a nationwide math and science college scholarship competition for high school seniors.

This year, 334 students, divided into two-person teams, participated in the DemandTec Retail Challenge. The thirteen Regional winning teams received college scholarships and were invited to compete in the Grand Championship final at NASDAQ, sponsored by Netezza, an IBM company. During the competition, the teams were responsible for maximizing profits by analyzing a product segment for a fictional retailer using a modified version of DemandTec retail analytic software.  All finalists will participate in the NASDAQ closing bell ceremony, with the winning team ringing the closing bell.

The fifth annual DemandTec Retail Challenge was sponsored by Deloitte, FreshDirect, General Mills, Giant Eagle, Gunderson Dettmer Stough Villeneuve Franklin & Hachigian, Netezza, Numerical Algorithms Group, RAM Communications, RetailWire, Target Corporation, and Tops Friendly Markets.

The DemandTec Retail Challenge has awarded more than $100,000 in college scholarships this year and more than $250,000 since its inception. To learn more about the DemandTec Retail Challenge and how to bring the competition to your local city, district, school, and students next year, please visit www.demandtecretailchallenge.com

Where:

NASDAQ MarketSite – 4 Times Square – 43rd & Broadway – Broadcast Studio

When:

Monday, January 10th, 2011 at 3:50 p.m. - 4:00 p.m. ET 

Contacts:

NASDAQ MarketSite:
Jolene Libretto
(646) 441-5220
Jolene.Libretto@NASDAQOMX.com

DemandTec, Inc.:
Jocelyn Kalsmith
917.885.1230
Jocelyn@mindovermediapr.com

Lisa Feldsher
917.405.0977
Lisa@mindovermediapr.com

Feed Information:

The Closing Bell is available from 3:50 p.m. to 4:05 p.m. on AMC-3/C-3 (ul 5985V; dl 3760H). The feed can also be found on Ascent fiber 1623. If you have any questions, please contact Jolene Libretto at (646) 441-5220.

Radio Feed:

An audio transmission of the Closing Bell is also available from 3:50 p.m. to 4:05 p.m. on uplink IA6 C band / transponder 24, downlink frequency 4180 horizontal. The feed can be found on Ascent fiber 1623 as well.

Facebook and Twitter:

For multimedia features such as exclusive content, photo postings, status updates and video of bell ceremonies please visit our Facebook page at:

http://www.facebook.com/nasdaqomx

For news tweets, please visit our Twitter page at:

http://twitter.com/nasdaqomx

Webcast:

A live webcast of the NASDAQ Closing Bell will be available at: http://www.nasdaq.com/about/marketsitetowervideo.asx

Photos:

To obtain a hi-resolution photograph of the Market Close, please go to http://www.nasdaq.com/reference/marketsite_events.stm and click on the market close of your choice.

About DemandTec:

DemandTec (Nasdaq:DMAN) connects more than 340 retailers and consumer products companies, providing common tools to transact, interact, and collaborate on core merchandising and marketing activities.  DemandTec's software services enable customers to achieve their sales volume, revenue, shopper loyalty, and profitability objectives.  DemandTec customers have collaborated on nearly four million trade deals.  DemandTec software-as-a-service utilizes a science-based platform to model and understand consumer behavior.  DemandTec customers include leading retailers and consumer products companies such as Ahold USA, Best Buy, ConAgra Foods, Delhaize America, General Mills, H-E-B Grocery Co., The Home Depot, Hormel Foods, Monoprix, PETCO, Safeway, Sara Lee, Target, Walmart, and WH Smith.

About NASDAQ OMX:

The NASDAQ OMX Group, Inc. is the world's largest exchange company. It delivers trading, exchange technology and public company services across six continents, with approximately 3,600 listed companies. NASDAQ OMX offers multiple capital raising solutions to companies around the globe, including its U.S. listings market, NASDAQ OMX Nordic, NASDAQ OMX Baltic, NASDAQ OMX First North, and the U.S. 144A sector. The company offers trading across multiple asset classes including equities, derivatives, debt, commodities, structured products and exchange-traded funds. NASDAQ OMX technology supports the operations of over 70 exchanges, clearing organizations and central securities depositories in more than 50 countries. NASDAQ OMX Nordic and NASDAQ OMX Baltic are not legal entities but describe the common offering from NASDAQ OMX exchanges in Helsinki, Copenhagen, Stockholm, Iceland, Tallinn, Riga, and Vilnius. For more information about NASDAQ OMX, visit http://www.nasdaqomx.com. *Please follow NASDAQ OMX on Facebook (http://www.facebook.com/nasdaqomx) and Twitter (http://www.twitter.com/nasdaqomx).

NDAQA

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