updated 2/2/2011 3:18:18 PM ET 2011-02-02T20:18:18

POMPANO BEACH, Fla., Feb. 2, 2011 (GLOBE NEWSWIRE) -- Blue Frog Solutions, a leading provider of Life & Annuity Order Management, Client Management and eDelivery solutions for the financial services and life insurance market segments, reports today record high client loyalty and satisfaction levels as ranked through a national scoring system.

In this intense competitive financial service world, customer satisfaction is becoming an increasingly important factor for both Blue Frog and its clients. With a mounting number of financial service companies trying to do more with less, Blue Frog's annuity and insurance order entry, eDocument Delivery, and Client Management platforms, coupled with high quality client service, positively impacts Blue Frog clients' bottom line.  

"Blue Frog surveys its distributor and carrier clients semi-annually using Net-Promoter Score (NPS) and a series of supplemental drill down questions. We use the survey process to help measure client loyalty and to gain insight as to how we are doing in seven key areas: professionalism, communication, quality and accuracy, understanding client needs, responsiveness, meeting deadlines, and overall value," said Joe Breakey, SVP Strategic Accounts, Blue Frog Solutions. "Survey results coupled with on-going client reviews are used to help tune our processes and procedures and also as a tool to help assess the performance of our employees."

Blue Frog's December 2010 net promoter survey was well received by Blue Frog's distributor and carrier clients with an industry leading 72% response rate.  Blue Frog's aggregate net promoter score climbed to an all time high in December and scored higher than nationally well known organizations such as EBay, Costco, State Farm, Geico, and Cigna.

"We at Raymond James have been a long time customer and are huge fans of Blue Frog Solutions.   The organization consistently provides us with exceptional care (which we really love!) and delivers on its commitments.  Of all the vendor partners we work with, Blue Frog is definitely one of the best," said Beth Maziad, Vice President, Raymond James.

"At Blue Frog we believe there is a close relationship between customer satisfaction and financial performance of the company," said Dan Smith, President and CEO.  "Our continued focus on the customer experience and customer satisfaction is reflected in our impressively high December 2010 loyalty scores.  Blue Frog's client satisfaction scores remain very strong compared to our competitors."  

About Blue Frog Solutions:

Blue Frog Solutions (www.bluefrogsolutions.com), based in Pompano Beach, Florida, is a leading technology provider that focuses on the life insurance and financial services markets. Blue Frog offers solutions that facilitate more insurance transactions that are compliant and "In Good Order," driving increased business.   Its suite of flexible and easy to use platforms include AFFIRM for Life, AFFIRM for Annuity, InsureSocket CRM, I-Relay CRM, and PolicyBox. "We Simplify Selling Insurance!"

The Blue Frog Solutions logo is available at http://www.globenewswire.com/newsroom/prs/?pkgid=707

Disclaimer. Referenced company names and trademarks, with the exception of Blue Frog Solutions, are wholly owned by their respective companies and are in no way affiliated with Blue Frog Solutions, its parent, subsidiaries, or affiliates.

CONTACT: Blue Frog Solutions
         Roy Goodart, Vice President of Marketing
         801-308-2095 ext. 706
         rgoodart@bluefrogsolutions.com

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