updated 2/3/2011 9:17:12 AM ET 2011-02-03T14:17:12

MIAMI, Feb. 3, 2011 (GLOBE NEWSWIRE) -- Dolphin Digital Media, Inc. (OTCBB:DPDM) ("Dolphin Digital Media" or the "Company") ( http://www.dolphindigitalmedia.com ), a creator of secure social networking websites for children utilizing groundbreaking fingerprint identification technology, today announced that it has partnered with digital agency Proximity Worldwide to manage branded entertainment and digital marketing duties for all of the Company's new properties worldwide.

Proximity Worldwide is a London-based global interactive marketing and customer relationship management (CRM) network firm that fuses digital expertise with a deep knowledge of consumer data. As a full-service digital agency serving brands such as Campbell's, HP, Johnson & Johnson, Mercedes, New Balance and Pepsi, Proximity specializes in areas including branded integration, e-commerce, social media and digital entertainment marketing.

Dolphin Digital Studios, a new division of Dolphin Digital Media, intends to produce original programming that will premiere online. These digital productions will subsequently be distributed in traditional media formats such as made-for-television movies and home video.

"We are very excited to have chosen Proximity as our digital agency partner in launching and marketing our new properties around the world. We believe their high energy, creativity and expertise in branded entertainment and digital marketing are key in achieving success for these properties," said Bill O'Dowd, CEO of Dolphin Digital Media.

The work is being led out of Proximity's Minneapolis office. Responsibilities include strategic development, creative development, social media, sponsorship procurement and digital advertising. Specifically, the scope of work will include the development of digital assets and experiences, mobile games and applications content for the new properties.

"We at Proximity strive to push the envelope constantly in designing and developing ways by which we market and distribute breakthrough content in the digital space. We share the same mission with Dolphin Digital Media in effectively launching their properties successfully in the digital space worldwide," said Lorenz Esguerra, SVP Managing Director at Proximity. "There are so many opportunities to take this partnership places that few others have gone," he added.

About Proximity

Proximity Worldwide is a global interactive marketing and CRM network with offices in more than 50 countries. Proximity has been independently ranked as the world's most awarded integrated marketing services network according to The Won Report. It is part of BBDO Worldwide and a member of the Omnicom group of companies.

About Dolphin Digital Media, Inc.

Dolphin Digital Media, Inc. is dedicated to the twin causes of online safety for children and the production of high-quality digital content. By creating and managing child-friendly social networking websites utilizing state-of the-art fingerprint identification technology, Dolphin Digital Media has taken an industry-leading position with respect to Internet safety. Also, with the launch of Dolphin Digital Studios, the Company is at the forefront of the growing digital entertainment sector. Please visit http://www.dolphindigitalmedia.com for more information.


This press release may include forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995, including statements related to anticipated revenues, expenses, earnings, operating cash flows, the outlook for markets and the demand for products. Forward-looking statements are not guarantees of future performance and are inherently subject to uncertainties and other factors which could cause actual results to differ materially from the forward-looking statements. Such statements are based upon, among other things, assumptions made by, and information currently available to, management, including management's own knowledge and assessment of the Company's industry and competition. The Company refers interested persons to its most recent Annual Report on Form 10-KSB and its other SEC filings for a description of additional uncertainties and factors, which may affect forward-looking statements. The Company assumes no duty to update its forward-looking statements.

CONTACT: Dolphin Digital Media, Inc.
         Amanda Magid
         (305) 774-0407
         Patti Costantino
         (212) 459-5250
         Investor Relations:
         RedChip Companies, Inc.
         Jon Cunningham
         (407) 644-0758, Ext. 107

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