updated 3/1/2011 8:16:17 AM ET 2011-03-01T13:16:17

INDIANAPOLIS, March 1, 2011 (GLOBE NEWSWIRE) -- Brightpoint, Inc. (Nasdaq:CELL), a global leader in providing supply chain solutions to the wireless industry, today announced that its subsidiary, Brightpoint Australia Pty Ltd ("Brightpoint"), has entered into a distribution services agreement with GN Netcom Asia Ltd ("Jabra"). Under the terms of the agreement, Brightpoint will distribute the company's award-winning range of Jabra car speakerphones and mobile headsets in the Australian retail channels.

Jabra's mobile headset solutions include in-car wireless headsets, stereo headset devices, and products for the active, sports loving consumer. Products launched recently in Australia include the Cruiser2, an in-car automotive speakerphone, and the Jabra Stone, the next generation in Bluetooth enabled earpieces. Jabra products are available in leading retailers including Dick Smith, JB Hi-Fi, Crazy Johns, Officeworks, and Harvey Norman.

"Jabra is the innovative leader in hands free solutions," stated James Watters, Managing Director, Brightpoint Australia. "They have an extensive range of corded and Bluetooth products and a reputation for high-quality headsets incorporating European design. We anticipate strong consumer market demand for Jabra headsets and car speakerphone products, driven by innovative designs and smart product features."

"Australia is an important market for Jabra, particularly the car speakerphone category," said Jonathan Tang, Managing Director, Jabra Asia-Pacific. "We are delighted to work with Brightpoint, as their expertise in the mobile communications channel is impressive. Jabra Bluetooth hands free products are a perfect companion for mobile phones, cars, music, or PC-to-PC calls.  We are confident that Jabra's innovative Scandinavian design, superior product quality, and care-for-customer approach will win the hearts of consumers and gadget enthusiasts in Australia."

About GN Netcom Asia Ltd.

Through its Jabra brand, GN Netcom Asia Ltd. is a world leader in innovative headset solutions. With approximately 1,000 employees and sales offices around the world, the company develops and markets a broad range of wireless headsets and speakerphones for mobile users, and both wireless and corded headsets for contact centre and office-based users. Business activities also include its original equipment manufacturing (OEM) business.

About Brightpoint, Inc.

Brightpoint, Inc. (Nasdaq:CELL) is a global leader in providing end-to-end supply chain solutions to leading stakeholders in the wireless industry. In 2010, Brightpoint handled approximately 99 million wireless devices globally. Brightpoint's innovative services include distribution channel management, procurement, inventory management, repair services and reverse logistics, software loading, kitting and customized packaging, fulfilment, product customization, eBusiness solutions, and other outsourced services that integrate seamlessly with its customers. Brightpoint's effective and efficient platform allows its customers to benefit from quickly deployed, flexible, and cost effective solutions. The Company has approximately 4,000 employees in more than 25 countries. In 2010, Brightpoint generated revenue of $3.6 billion. Brightpoint provides distribution and customized services to over 25,000 B2B customers worldwide. Additional information about Brightpoint can be found on its website at www.brightpoint.com , or by calling its toll-free Information and Investor Relations line at 877-IIR-CELL (877-447-2355).

Certain information in this press release may contain forward-looking statements regarding future events or the future performance of Brightpoint. These statements are only predictions and actual events or results may differ materially. Please refer to the documents Brightpoint files, from time to time, with the Securities and Exchange Commission, including Brightpoint's most recent Form 10-K and Form 10-Q and Exhibit 99.1, thereto. These documents contain and identify important risk factors that could cause the actual results to differ materially from those contained in or implied by these forward-looking statements. Readers are cautioned not to place undue reliance on these forward-looking statements that speak only as of the date these statements were made. Brightpoint undertakes no obligation to update any forward-looking statements contained in this press release.

CONTACT: Brightpoint, Inc.
         Tom Ward
         Investor Relations
         Brightpoint, Inc.
         Carolyn Manco
         Media Relations

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