updated 3/7/2011 9:16:14 AM ET 2011-03-07T14:16:14

SAN MATEO, Calif., March 7, 2011 (GLOBE NEWSWIRE) -- DemandTec, Inc. (Nasdaq:DMAN), the collaborative optimization network for retailers and consumer products companies, today announced that Mark Culhane, DemandTec's Executive Vice President and Chief Financial Officer, will present at the 23rd Annual Roth Growth Stock Conference at the Ritz-Carlton in Laguna Niguel, Calif.

The DemandTec presentation is scheduled for Monday, March 14, 2011 at 10:00 a.m. Pacific Time (1:00 p.m. Eastern Time). The presentation will be webcast live and will be available by visiting the Investor Relations section of the company's website at http://investor.demandtec.com . The webcast will be archived on the company's website.

About DemandTec

DemandTec (Nasdaq:DMAN) connects more than 340 retailers and consumer products companies, providing common tools to transact, interact, and collaborate on core merchandising and marketing activities.  DemandTec's services enable customers to achieve their sales volume, revenue, shopper loyalty, and profitability objectives.  DemandTec customers have collaborated on nearly four million trade deals.  DemandTec software and analytical services utilize a science-based platform to model and understand consumer behavior.  DemandTec customers include leading retailers and consumer products companies such as Ahold USA, Best Buy, ConAgra Foods, Delhaize America, General Mills, H-E-B Grocery Co., The Home Depot, Hormel Foods, Monoprix, PETCO, Safeway, Sara Lee, Target, Walmart, and WH Smith.

The DemandTec, Inc. logo is available at http://www.globenewswire.com/newsroom/prs/?pkgid=5191

 DemandTec and the DemandTec logo are registered trademarks of DemandTec, Inc. All other trademarks are the property of their respective owners.

CONTACT: Media Contact:
         Armen Najarian, DemandTec, Inc.
         (650) 645-7170
         armen.najarian@demandtec.com
         
         Investor Contact:
         Tim Shanahan, DemandTec, Inc.
         (650) 645-7103
         tim.shanahan@demandtec.com

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