updated 3/23/2011 8:17:01 AM ET 2011-03-23T12:17:01

LOS ANGELES, March 23, 2011 (GLOBE NEWSWIRE) -- UBIMED, manufacturer of the Cleanoz® Nasal-Aspirator Kit, is pleased to announce the launch of their most innovative product to date, the LifeNest Sleeping System. Recently, the LifeNest Sleeping System has been listed with the FDA as a medical device helping to prevent Plagiocephaly (commonly referred to as flat head syndrome in infants), as well as earned the PTPA Media Seal of Approval (Parent Tested Parent Approved, www.ptpamedia.com ).

Created by renowned ear, nose and throat pediatric surgeon specialist, Dr. Jose Bensoussan, UBIMED's patented LifeNest Sleeping System was specifically designed to ensure the highest level of comfort and safety for your infant while they rest. The LifeNest's curved mesh hammock cradles the baby's head, maintaining the recommended baby-on-back sleeping position while allowing unrestricted movements. The elevated breathable hammock permits the free circulation of air via the venting channels to help prevent overheating and enables the baby to breathe freely even if they accidentally turn on their tummy. A second hammock is also built into the tight fitting mattress cover (available in a full line of fashionable colors to compliment any nursery), reinforcing strength and safety and prevents mattress cover entrapment and strangulation risks. Additionally, the mesh hammock of the LifeNest allows liquids and mucus to pass through it, helping to prevent against smothering. Intended to be used for babies from birth to 5 months of age, the LifeNest measures approximately 33.5"( 85 cm) long, 27.5 (70 cm) wide" and 4.7"/1.5" (12cm/4cm) high fitting securely on any standard crib. The product also comes with a convenient travel case, as it is easily portable making it ideal for parent's on-the-go.

While sleep is one of the most important aspects of a newborn's life, it is also the main cause of anxiety for parents as accidental suffocation or strangulation is one of their worst fears. According to a 2009 article in Pediatrics, the official journal of the American Academy of Pediatrics, infant mortality rates attributed to accidental suffocation and strangulation in bed increased from 2.8 deaths to 12.5 deaths per 100,000 live births from 1984 to 2004.

"The LifeNest Sleeping System was specifically designed for babies' wellness," says Dr. Bensoussan, UBIMED's President and inventor of the LifeNest.

Shocked by the death of a family friend's daughter due to accidental suffocation while she slept, Dr. Bensoussan began researching this detrimental occurrence looking for a plausible solution to effectively prevent it. It was during this research that Dr. Bensoussan studied the existing baby sleep positioners and found most of them to be dangerous as he identified the risk of entrapment between the positioner itself and the crib bars. Additionally, most of the pillows designed to prevent Plagiocephaly presented the same suffocation risks if the baby were to flip over. So he put his prestigious medical background to work and set out to design a mattress that would help to prevent both risks. Patented by Dr. Bensoussan in 2010, the LifeNest Sleeping System was the end result of years of research and testing; specifically designed to ensure the highest level of comfort and safety for infants while they rest.

The LifeNest Sleeping System is available for purchase online at www.lifenest.com and at select retailers nationwide for $149.99. For a complete list of retail locations, please visit http://www.lifenest.com/content_cart.asp?cf=ln .

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About UBIMED

In 2005, Dr. Jose Bensoussan founded the UBIMED Company in Los Angeles, CA with the invention of the first battery operated nasal aspirator for babies that uses disposable nozzle pieces. He then moved with his wife, Jeannie, and two children, David and Barbara, in 2006 to California where they all became permanent citizens of the United States. Then in 2007 his invention became UBIMED's first product, marketed worldwide as the Cleanoz Nasal Aspirator Kit. In September of 2010, UBIMED introduced the world to yet another groundbreaking invention by Dr. Bensoussan, the LifeNest Sleeping System. The LifeNest has received critical acclaim from medical professionals around the globe and is currently exported to numerous countries worldwide.

As 2011 gets underway, Dr. Bensoussan and UBIMED show no signs of slowing down as they continue to be dedicated to inventing, designing, manufacturing and distributing worldwide products to ensure babies' wellness.

Please visit www.ubimed.com for additional product information. For all media inquiries, please contact Elyse Bender-Segall at (516) 901-9095 or elyse@prrevolution.com

The UBIMED logo is available at http://www.globenewswire.com/newsroom/prs/?pkgid=8914

CONTACT: Elyse Bender-Segall
         PR Revolution, LLC.
         516-901-9095
         elyse@prrevolution.com
         www.prrevolution.com

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