updated 4/15/2011 7:46:42 PM ET 2011-04-15T23:46:42

NEW YORK, April 15, 2011 (GLOBE NEWSWIRE) -- The Rosen Law Firm, P.A. reminds investors of the important May 31, 2011 lead plaintiff deadline in the securities action filed by the firm. If you purchased securities of NIVS IntelliMedia Technology Group, Inc. (AMEX:NIV) during the period from March 24, 2010 through March 25, 2011, including stock through the Company's public offering that closed on April 23, 2010, you should contact the Rosen Law Firm for more information about the importance of serving as lead plaintiff. The lawsuit is seeking to recover damages for investors from violations of federal securities laws.

To join the NIVS class action, visit the firm's website at http://rosenlegal.com , or call Laurence Rosen, Esq. or Phillip Kim, Esq., toll-free, at 866-767-3653; you may also email lrosen@rosenlegal.com or pkim@rosenlegal.com for information on the class action.

The Complaint asserts violations of the federal securities laws against NIVS and its officers and directors for misrepresenting the true financial condition of the Company. On March 25, 2011 the Company filed an 8-K with the SEC revealing that the Company's auditor MaloneBailey LLP ("MB") had resigned in connection with "significant difficulties encountered during the 2010 audit." MB "suspected accounting irregularities and fraud at NIVS..." As a result, the Company announced that its financial statements included in the Company's annual report for the year ended December 31, 2009 and interim periods for the first three quarters of 2010 should not be relied upon by investors. MB also found that it could no longer rely upon the Company's management representations. Since March 24, 2011 trading in the Company's stock has been halted, effectively rendering the Company's stock illiquid and damaging investors.

If you wish to serve as lead plaintiff, you must move the Court no later than May 31, 2011.  A lead plaintiff is a representative party acting on behalf of other class members in directing the litigation. If you wish to join the litigation, or to discuss your rights or interests regarding this class action, please contact Laurence Rosen, Esq. or Phillip Kim, Esq. of The Rosen Law Firm, toll-free, at 866-767-3653, or via e-mail at lrosen@rosenlegal.com or pkim@rosenlegal.com. You may also visit the firm's website at http://rosenlegal.com .

No class has yet been certified in the above action. Until a class is certified, you are not represented by counsel unless you retain one. You may choose to do nothing at this point and remain an absent class member.

The Rosen Law Firm represents investors throughout the globe, concentrating its practice in securities class actions and shareholder derivative litigation.

Attorney Advertising. Prior results do not guarantee a similar outcome.

CONTACT: Laurence Rosen, Esq.
         Phillip Kim, Esq.
         The Rosen Law Firm P.A.
         275 Madison Avenue, 34th Floor
         New York, New York 10016
         Tel:  (212) 686-1060
         Weekends Tel: (917) 797-4425
         Toll Free: 1-866-767-3653
         Fax: (212) 202-3827
         lrosen@rosenlegal.com
         pkim@rosenlegal.com
         www.rosenlegal.com

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