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eFuture Schedules 2010 Fourth Quarter and Full Year Earnings Release on Thursday, April 28, 2011

BEIJING, April 21, 2011 (GLOBE NEWSWIRE) -- eFuture Information Technology Inc. (Nasdaq:EFUT) ("eFuture" or the "Company"), a leading provider of software and services in China's rapidly growing retail and consumer goods industries, today announced that it will release its financial results for the fourth quarter and full year ended December 31, 2010 after the US market closes on Thursday, April 28, 2011.
/ Source: GlobeNewswire

BEIJING, April 21, 2011 (GLOBE NEWSWIRE) -- eFuture Information Technology Inc. (Nasdaq:EFUT) ("eFuture" or the "Company"), a leading provider of software and services in China's rapidly growing retail and consumer goods industries, today announced that it will release its financial results for the fourth quarter and full year ended December 31, 2010 after the US market closes on Thursday, April 28, 2011.

The earnings press release will be available on the investor relations page of eFuture's website at http://www.e-future.com.cn.

Following the earnings announcement, eFuture senior management will host a conference call on Friday, April 29, 2011 at 5:00 am (US Pacific) / 8:00 am (US Eastern) / 8:00 pm (Beijing) to discuss the Company's 2010 fourth quarter and full year financial results and recent business activity. The conference call may be accessed by dialing:

Please dial in 10 minutes before the call is scheduled to begin.

A replay of the conference call may be accessed by phone at the following numbers until Friday, May 6, 2011:

Additionally, a live and archived webcast of the conference call will be available on the investor relations section of eFuture's website at http://www.e-future.com.cn.

ABOUT EFUTURE INFORMATION TECHNOLOGY INC.

eFuture Information Technology Inc. (Nasdaq:EFUT) is a leading provider of software and services in China's rapidly growing retail and consumer goods industries. eFuture provides integrated software and services to manufacturers, distributors, wholesalers, logistics companies and retailers in China's front-end supply chain (from factory to consumer) market, especially in the retail and fast moving consumer goods industries. For more information about eFuture, please visit .

CONTACT: eFuture Information Technology Inc. Troe Wen, Company Secretary +86 (10) 5293 7699 ir@e-future.com.cn Investor Relations (Hong Kong) Mahmoud Siddig Taylor Rafferty +852 3196 3712 efuture@taylor-rafferty.com Investor Relations (US) Kelly Gawlik Taylor Rafferty +1 (212) 889 4350 efuture@taylor-rafferty.com