updated 4/28/2011 4:46:52 PM ET 2011-04-28T20:46:52

SAN FRANCISCO, April 28, 2011 (GLOBE NEWSWIRE) -- LOYAL3, inventor of the Customer Stock Ownership Plan (CSOP™), the world's first web and social media direct stock ownership platform, today announced Jeff Modisett has joined the company as Chief Legal Officer, and will be responsible for overseeing all of LOYAL3's worldwide legal, compliance and regulatory affairs. Modisett will report directly to CEO Barry Schneider.

"Jeff Modisett brings to LOYAL3 an outstanding legal mind with deep experience in serving both the public and private sectors," said LOYAL3 CEO Barry Schneider. "Jeff will provide world-class legal and regulatory counsel as LOYAL3 executes on its vision to 'democratize' the stock market and make stock ownership easy and affordable for tens of millions of Americans."

Modisett is the former Attorney General for the State of Indiana, previously serving as both a state and federal prosecutor. For 12 years, he served as legal advisor to Fortune 500 and technology companies on issues including consumer protection and privacy. Modisett has repeatedly been voted one of the top 100 lawyers in both California and Indiana. Additionally, he served as co-CEO of TechNet, and deputy CEO and general counselor of the 2000 Democratic National Convention. He received his J.D. from Yale Law School, MA from Oxford and BA from UCLA.

About LOYAL3

LOYAL3 offers public companies a web and social media platform called a Customer Stock Ownership Plan (CSOP) that enables public companies to sell their stock directly to customers in just 3 clicks, creating more loyal and valuable customers.

Customer-owners spend more, refer more and stay customers longer than ordinary customers. Thus, client companies are motivated to convert customers to shareholders to increase loyalty, branding and liquidity.

Using a CSOP, consumers for the first time ever can buy stock in just 3 clicks, invest as little as $10 and pay no fees to buy or sell stock. They can even use a credit or debit card. CSOPs make stock ownership possible for tens of millions of Americans.

LOYAL3 will be launching its CSOP platform next month. Please see www.loyal3.com for more information.

CONTACT: Rebecca Li
         LOYAL3 Holdings, Inc.
         415.981.0700
         rebecca@loyal3.com
         
         Jessica Anderson
         Hill & Knowlton
         212.885.0492
         jessica.anderson@hillandknowlton.com

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