updated 5/3/2011 8:46:27 AM ET 2011-05-03T12:46:27

IRVINE, Calif., May 3, 2011 (GLOBE NEWSWIRE) -- Ethos Environmental, Inc. (Pink Sheets:ETEV), which recently merged with Regeneca International, Inc., has appointed Douglas Platt to the new position of Sr. Director of Quality Systems and Regulatory Compliance.

Citing the need for increased transparency, quality assurance and regulatory compliance in the dietary supplement industry, CEO Matt Nicosia commented, "We are pleased to welcome Douglas as a member of our management team. He has already made a huge contribution to our company as a consultant over the past month. His knowledge and experience will be instrumental as we strive to set a new standard for transparency and quality in the production and marketing of dietary supplements."

With 30 years industry experience, Mr. Platt has managed an international consulting group for more than 20 years that provides a network of professional associates for the dietary supplement and pharmaceutical industries responsible for the coordination and implementation of the QA systems, QC procedures, and current Good Manufacturing Practice (cGMP) compliance. During his management tenure with companies such as Baxter, Alpha Therapeutics (now Grifols USA), TEVA of Israel, and Chiron (now Novartis), Mr. Platt has been actively involved with the PDA, ISPE, and NPTA while continuing to serve as a lecturer in the Pharmaceutical Engineering Certificate Program at California State University Fullerton. In addition to a BS degree in Psychology, Mr. Platt has earned a certificate in Pharmacy at Fort Sam Houston Medical School, a certificate in Bio-containment Technology at Johns Hopkins University, and a MS in Pharmaceutical Technology at the University of London.

About Ethos Environmental, Inc.

Ethos Environmental, Inc. (Pink Sheets:ETEV) developed and manufactured award-winning fuel-based eco-friendly solutions. Upon merging with Regeneca International, Inc. in December 2010, Ethos Environmental has adopted the business strategy and product focus of Regeneca International, Inc. Regeneca™ International, Inc. was formed to create and commercialize premium products that help to improve health and fight the signs and symptoms of aging for a complete life of wellness and happiness, including our natural male erectile stimulator – RegenErect. We do this while drawing our products from the earth in an ethical strategy that will emphasize re-growth, reforestation and recycling. This is our "Whole Earth Whole Body Approach to Health." More information can be found about Regeneca International, Inc. at www.regeneca.com.

FORWARD-LOOKING STATEMENTS

This press release may contain forward-looking statements, including, but not limited to, statements regarding Ethos Environmental, Inc., Regeneca International, Inc. and their plans, products and related market potential. Forward-looking statements may be identified by the use of the words "anticipates," "expects," "intends," "plans," "should," "could," "would," "may," "will," "believes," "estimates," "potential," or "continue" and variations or similar expressions. These statements are based upon the current expectations and beliefs of management and are subject to certain risks and uncertainties that could cause actual results to differ materially from those described in the forward-looking statements. These risks and uncertainties include, but are not limited to, risks and uncertainties discussed in Ethos Environmental, Inc.'s filings with the Securities and Exchange Commission, which factors are incorporated herein by reference. Readers are cautioned not to place undue reliance on any of these forward-looking statements. Ethos and Regeneca undertake no obligation to update any of these forward-looking statements to reflect events or circumstances after the date of this press release or to reflect actual outcomes.

CONTACT: Ethos Environmental, Inc.
         Investor Relations 866-925-9553 extension 777
         www.regeneca.com
         ir@regeneca.com

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