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UPDATE: 1-800-FLOWERS.COM, Inc. (FLWS) Chief Executive Officer to Ring The NASDAQ Stock Market Opening Bell

ADVISORY, May 4, 2011 (GLOBE NEWSWIRE) --
/ Source: GlobeNewswire

ADVISORY, May 4, 2011 (GLOBE NEWSWIRE) --

What:

1-800-FLOWERS.COM, Inc. (FLWS)will visit the NASDAQ MarketSite in New York City's Times Square.

In honor of Mother's Day, James McCann, Chief Executive Officer of 1-800-FLOWERS.COM, Inc. (FLWS),will ring the Opening Bell.

Where:

NASDAQ MarketSite – 4 Times Square – 43rd & Broadway – Broadcast Studio

When:

Wednesday, May 4th, 2011 - 9:15 a.m. to 9:30 a.m. ET

Contacts:

Catherine Daniel
1-800-FLOWERS.COM
(516) 236-7958
cdaniel@1800flowers.com

NASDAQ MarketSite:
Alexandra Honeysett
(646) 441-5211
Alexandra.Honeysett@nasdaqomx.com

Feed Information:

The Opening Bell is available from 9:20 a.m. to 9:35 a.m. on AMC3 / C20, 87 degrees West, downlink frequency 4140 vertical. The feed can also be found on Ascent fiber 1623. If you have any questions, please contact Alexandra Honeysett at (646) 441-5211.

Radio Feed:

An audio transmission of the Opening Bell is also available from 9:20 a.m. to 9:35 a.m. on uplink IA6 C band / transponder 24, downlink frequency 4180 horizontal. The feed can be found on Ascent fiber 1623 as well.

Facebook and Twitter:

For multimedia features such as exclusive content, photo postings, status updates and video of bell ceremonies please visit our Facebook page at:

                                  

For news tweets, please visit our Twitter page at:

Webcast:

A live webcast of the NASDAQ Opening Bell will be available at:

Photos:

To obtain a hi-resolution photograph of the Market Open, please go to http://www.nasdaq.com/reference/marketsite_events.stm and click on the market open of your choice.

About 1-800-FLOWERS.COM, Inc. (FLWS):

1-800-FLOWERS.COM, Inc. is the world's leading florist and gift shop. For more than 30 years, 1-800-FLOWERS® (1-800-356-9377 or www.1800flowers.com ) has been helping deliver smiles for our customers with gifts for every occasion, including fresh flowers and the finest selection of plants, gift baskets, gourmet foods, confections, candles, balloons and plush stuffed animals. As always, our 100% Smile Guarantee backs every gift. 1-800-FLOWERS.COM's Mobile Flower & Gift Center was named winner of the 2010 "Best Mobile App for E-commerce" by DPAC (Digiday's Publishing & Advertising Awards), and RIS (Retail Info Systems) 2010 Mobile App of the Year Award in the "Best Shopping" category. 1-800-FLOWERS.COM was also rated number one vs. competitors for customer service by STELLAService and named by the E-Tailing Group as one of only nine online retailers out of 100 benchmarked to meet the criteria for Excellence in Online Customer Service. 1-800-FLOWERS.COM has been honored in Internet Retailer's "Hot 100: America's Best Retail Web Sites" for 2011. The Company's BloomNet® international floral wire service ( www.mybloomnet.net ) provides a broad range of quality products and value-added services designed to help professional florists grow their businesses profitably. The 1-800-FLOWERS.COM, Inc. "Gift Shop" also includes gourmet gifts such as popcorn and specialty treats from The Popcorn Factory® (1-800-541-2676 or www.thepopcornfactory.com ); cookies and baked gifts from Cheryl's® (1-800-443-8124 or www.cheryls.com ); premium chocolates and confections from Fannie May® confections brands ( www.fanniemay.com and www.harrylondon.com ); gift baskets and towers from 1-800-Baskets.com® ( www.1800baskets.com ); and wine gifts from Winetasting.com® ( www.winetasting.com ). The Company's Celebrations® brand ( www.celebrations.com ) is a new premier online destination for fabulous party ideas and planning tips. 1-800-FLOWERS.COM, Inc. is involved in a broad range of corporate social responsibility initiatives including continuous expansion and enhancement of its environmentally-friendly "green" programs as well as various philanthropic and charitable efforts. Shares in 1-800-FLOWERS.COM, Inc. are traded on the NASDAQ Global Select Market, ticker symbol: FLWS.

About NASDAQ OMX:

The NASDAQ OMX Group, Inc. is the world's largest exchange company. It delivers trading, exchange technology and public company services across six continents, with approximately 3,600 listed companies. NASDAQ OMX offers multiple capital raising solutions to companies around the globe, including its U.S. listings market, NASDAQ OMX Nordic, NASDAQ OMX Baltic, NASDAQ OMX First North, and the U.S. 144A sector. The company offers trading across multiple asset classes including equities, derivatives, debt, commodities, structured products and exchange-traded funds. NASDAQ OMX technology supports the operations of over 70 exchanges, clearing organizations and central securities depositories in more than 50 countries. NASDAQ OMX Nordic and NASDAQ OMX Baltic are not legal entities but describe the common offering from NASDAQ OMX exchanges in Helsinki, Copenhagen, Stockholm, Iceland, Tallinn, Riga, and Vilnius. For more information about NASDAQ OMX, visit . Please follow NASDAQ OMX on Facebook () and Twitter ().

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