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Israelis brand selves in solidarity with animals

Sasha Boojor squirmed and struggled as black-clad masked men yanked him out of a cage and branded him with a hot iron. While the smell of seared flesh was disturbing, he said, this shocking and painful act was worth it: He was showing solidarity with animals that suffer branding on farms around the Full story

Are Color Trends Important in Product Design?

Color can have a huge emotional impact on customers, but that doesn't mean you need to change your product line to follow trends. Here are the elements of color theory you should consider. Full story

When to Hire a Design Firm to Get Your Logo Just Right

Struggling to convey your startup's value to consumers? Team with the right design firm for branding that fits. Full story

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  Employees offered money for company logo tattoo

“We call it brand ambassadorship,” said Anthony Lolli, owner and CEO of Rapid Realty, a New York based real estate firm that encourages employees to get a tattoo of the company's logo. In exchange for the tattoo, employees receive a 15 percent commission increase for life. NBC’s Joelle Garguilo repo

  Melissa Harris Perry’s favorite small business owner in New Orleans

Host Melissa Harris-Perry tells the story of a small business owner in New Orleans, and the panelists share examples of how women entrepreneurs can change the field with their small businesses.

  CPAC, Christie, and the ‘future’ of conservatism

Bloomberg View columnist Josh Barro and conservative columnist Katie Kieffer debate whether CPAC’s rejection of Chris Christie presages a larger problem for conservatives and the Republican party to embrace policies that work – even if it means rejecting tactics that don’t.

  AutoNation CEO on Record Earnings Results

Mike Jackson, AutoNation chairman & CEO, weighs in on the company's fiscal fourth quarter, and discusses a new branding plan.

  Gov. Snyder: Mich. has suffereda lot by not being a right-to-work state

Michigan GOP Gov. Rick Snyder joins Morning Joe the day after he signed into law legislation making Michigan the 24th right-to-work state in the country.

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Related Photos

Branding of a new Electronic Arts game "Titanfall" is displayed on the mohawk of a man during E3 in Los Angeles
Branding of a new Electronic Arts game "Titanfall" is displayed on the mohawk of a man during E3 in Los Angeles

The branding of a new Electronic Arts game "Titanfall" is displayed on the mohawk of a man during E3 in Los Angeles, California June 12, 2013. REUTERS/Gus Ruelas (UNITED STATES - Tags: SCIENCE TECHNOLOGY BUSINESS ENTERTAINMENT)

Branding is seen on a branch of Marks and Spencer on Oxford Street, central London
Branding is seen on a branch of Marks and Spencer on Oxford Street, central London

Branding is seen on a branch of Marks and Spencer on Oxford Street, central London, April 11, 2013. British retailer Marks & Spencer posted a seventh straight quarterly fall in underlying sales of clothing and homewares, having to rely on a strong performance from its food business to deliver overal