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updated 1/14/2014 10:16:40 AM ET 2014-01-14T15:16:40

The online shopping cart - what makes it in and why? These are crucial questions for ecommerce, a $231 billion industry that, while growing, still represents just a fraction of the overall retail space. This infographic from Walker Sands shares results from its 2014 study on the F uture of R etail, featuring insights on a number of issues, including the impact of free shipping and what shoppers won't buy from Amazon, the online retail giant. 

 

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