The Waffle Taco. The Pizza Cake. Loaded Doritos. Love them or hate them, these weird menu items are being cranked out by some of America's beloved fast-food chains and dominating on social media.
In the last few years, chains have becomes obsessed with creating bizarre food concoctions in the hopes of creating a buzz-worthy new bestseller. Waffles and tacos? Sure. Bacon and milkshakes? Sounds good. Pizza and cake? Why not.
With social-media savvy customers ready to Instagram and Tweet about their bizarre orders, the mashup market is hotter than ever. A freaky food item is bound to spread across Twitter and Facebook like wildfire, giving fast-food companies a chance to garner the attention of the highly sought-after millennial market. There's more innovation in the world of fast-food franchises than ever – and that's a good thing, whether or not you want to try Carl's Jr.'s "Bisnut."
Here are some of the most famous and infamous fast food mashups sweeping the nation.
For true Doritos fans, making nachos isn't cheesy enough. Loaded Doritos are aimed at Doritos obsessives who want their cheese inside their chips. The warm nacho cheese with Doritos breading debuted at 7-Eleven on Wednesday.
The weirdest thing about this mashup is the name. Carl's Jr. apparently decided that if the croissant-doughnut hybrid Cronut was a hit, then the biscuit-meets-doughnut Bisnut should be as well. The actual product, currently being tested in California, is less exciting than its moniker: essentially, a biscuit shaped like a doughnut, with icing and sprinkles.
Before the Cronut and the Waffle Taco, Doritos Locos was the freshest mashup in the food world when it was released in 2012. Taco Bell released sold more than a billion Doritos Locos Tacos in the first year it was available. The taco chain is still releasing new flavors, with Spicy Chicken Cool Ranch as a recent limited time offering.
In 2012, Jack in the Box decided to combine two All-American favorites in a bacon milkshake. While the fast-food chain no longer offers the mashup shake according to their website, you can still fulfill your bacon milkshake cravings at Sonic, with the Peanut Butter & Bacon Shake.
Taco Bell jumpstarted the quirky food trend in 2014 with its breakfast roll out in March. The chain's first foray into breakfast offered items including breakfast burritos and AM Crunchwraps, but what grabbed the public's attention was the Waffle Taco.
"I'd rather have people have an opinion than no opinion. I don't want to be in the land of same-ness," Taco Bell President Brian Niccol told Entrepreneur.com regarding the launch. "I'd rather be in the land of, you either love it, or you can tell me why you don't love it. What I don't want is bland."
Calling KFC's Chicken Corsage a fast-food innovation is a bit of a stretch, seeing as it's just a classic drumstick attached to baby's breath flowers and a ribbon. However, as the chicken-chain's commercial for the product hit 645,000 views on Youtube in the product's week, it is certainly getting the attention of chicken hungry high schoolers.
As chicken became an increasingly hot commodity in 2014, Domino's beefed up offerings with the Specialty Chicken. The offering substitutes fried chicken for dough as the base for pizza toppings, with options including Crispy Bacon and Tomato, Spicy Jalapeno and Pineapple, Classic Hot Buffalo and Sweet BBQ Bacon.
Pizza Cake isn't on the market – yet. The mega-pizza won Boston Pizza's Pizza Game Changers campaign in April. The campaign allowed customers to vote online for their favorite innovative – or just plain bizarre – pizza products, with the winner eventually making it to market. In addition to the Pizza Cake, options included cheese clippers, pizza mints, a gas powered pizza cutter and a pizza protector guaranteed to keep hungry roommates away.
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