The vast majority of Americans think polls are biased.
Those are the findings of -- ironically -- a poll released Wednesday by Kantar.
Seventy-five percent said they believe the polls are biased in some way, though they couldn't agree in which direction. Seventeen percent said they thought polls had a liberal bias. Four percent said they were slanted toward conservatives.
Most respondents also said they are less likely to trust polls from news-media organizations than academic institutions or nonpartisan foundations. By a 52-43 percent margin, Americans said they don't trust polling from the news media. But nearly two-thirds trust polling from academic organizations, and a majority say they trust polling from nonpartisan organizations.
News-media polling ranked only slightly ahead of polling conducted by campaigns or political organizations.
But when NBC News/Wall Street Journal was named specifically, more people said they trusted it -- 54-42 percent.
What's more, just 11 percent said they see social media as a valuable source of information for politics and public policy. And just 1 percent said they get the latest on candidates and elected officials from Twitter -- though 51 percent said they do get their information from the news media.
First published September 4 2013, 6:47 AM