Reindeer breeders in Finland think they may have found a way to prevent their animals from being hit by cars — glow-in-the-dark antlers.
Anne Ollila, head of Finland's Reindeer Herders' Association, told Agence France-Presse they have begun testing reflective sprays on the animals to make them more visible to motorists at night.
Around 4,000 Finnish reindeer are killed in traffic accidents every year, according to figures cited by the BBC.
First published February 19 2014, 6:21 AM
David Arnott is a multimedia producer in NBC News' international bureau in London. He started this role in January of 2011. He reports to James Collins, director of photography.
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Arnott joined NBC News from Panos Pictures, where he was editor. In that role, he was responsible for editing and marketing the work of a roster of international photojournalists. Prior to his work there, Arnott studied film, video and photography at the University of Westminster.