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The Lid: Why October is Feeling A lot Like January 2016

Welcome to The Lid, your afternoon dose of the 2016 ethos…Ringling Bros. and Barnum & Bailey on Monday launched a new campaign to disassociate the word “circus” from the presidential race. Between this and the creepy clown thing, it’s really been a grim year for the live-action family fun industry.

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‘16 from 30,000

They always say “The more things change, the more they stay the same.” And as it turns out, despite all the fluctuations and twists and turns of this election, things actually look… kind of the same as they did at the beginning of this year. As our pollsters point out, Donald Trump’s net favorability in our NBC/WSJ poll way back in January was -29 percent; it’s now -33 percent. As for Clinton, her favorables have barely moved either, going from -9 percent back in January to -10 percent now. People were equally pessimistic about Trump or Clinton presidencies back in February as they are now. And the 10 point lead for Clinton against Trump in a head-to-head race this month? She enjoyed the exact same margin back in January. It all shows us that - as crazy as the news cycles have been - the fundamentals of this race (with two candidate who have had 100% name recognition throughout the campaign, by the way) really haven’t changed much at all.

POPPING ON NBC POLITICS

FOR THE RECORD…

"Half the time, I get up in the morning, I read the paper, I look at the evening news, I think, 'Boy, some genius has decided to plant a virus in America to turn our brains off.'”

-- Bill Clinton at a campaign rally for Hillary Clinton in New Hampshire.

TOMORROW’S SKED

Donald Trump makes two stops in Colorado.

Mike Pence is in Delaware and North Carolina.

Tim Kaine campaigns in Detroit.

Bill Clinton makes a visit to Pennsylvania.