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What's Your Excuse? Tech Companies Simplify Voter Registration

These technology companies are finding clever ways to reach and register new voters.
Image: Register to Vote
A voter registration sign is seen before a viewing event for the first Presidential Debate between Donald Trump and Hillary Clinton at the Harvard University Kennedy School of Government on September 26, 2016, in Cambridge, Massachusetts.DOMINICK REUTER / AFP - Getty Images

After Monday night's raucous debate, it seems only fitting that Tuesday is National Voter Registration Day.

As many as 72 million Americans are eligible to vote but are not registered, according to Statistic Brain.

In 2008, six million Americans didn't vote because they missed a deadline or did not know how to register, according to the National Voter Registration Day group, a grassroots collective with more than 4,000 partners.

Image: Register to Vote
A voter registration sign is seen before a viewing event for the first Presidential Debate between Donald Trump and Hillary Clinton at the Harvard University Kennedy School of Government on September 26, 2016, in Cambridge, Massachusetts.DOMINICK REUTER / AFP - Getty Images

Whether you're moved to join the Trump train or are in the Clinton camp, there are a number of ways online companies are leveraging the power of the internet to reach new voters.

Related: Where Hillary Clinton, Donald Trump Stand on Tech Issues

DoorDash

Food delivery service DoorDash is serving up "Dash the Vote" packs to customers in Chicago, Denver, Los Angeles, New York, and San Francisco.

All customers have to do is request a pack and they'll receive their on-demand voter registration packet, complete with voter registration forms, information sheets and prepaid envelopes to make the whole process a piece of cake.

Food delivery service Door Dash is serving up voter registration forms to people who order them.
Food delivery service Door Dash is serving up voter registration forms to people who order them.Door Dash

Square

Square, the payments platform used by many small businesses, is offering merchants the option to add a voter registration banner to their digital receipts.

When customers click the banner, they'll be taken to Vote.USA.gov, where they'll get more information to help start the registration process.

Twitter

The hashtag #iRegistered was trending on Twitter all day Tuesday. The site encouraged users to tweet if they are registered to vote and to include the hashtag, perhaps inspiring their followers to do the same.

Users can also send a direct message with their zip code to the @Gov account. In return, they'll get a link to register to vote and information about the deadline in their state.

Instagram

You may have noticed something different in your Instagram feed today. The Facebook-owned photo sharing app included a promoted ad that sends voters to the registration site with just one tap.

Vevo

Registering to vote is only part of the battle. Getting people to the polls is another. Vevo, the music video and entertainment company, launched a new series called "Why I Vote" that will feature artists telling fans about their reasons for going to the polls.

In the first episode, rapper Vic Mensa discusses his experience with police brutality. Future episodes will include other artists discussing gun control, LGBT rights and mass incarceration. Vevo plans to release an episode to coincide with each debate and several thereafter.

Snapchat

In between Snapchat stories, look for a promotional video from TurboVote featuring celebrities such as Jimmy Fallon.

Swipe up and you'll be taking to TurboVote's page where you can begin the registration process.

If All Else Fails... Google It

You can Google "register to vote" and receive a guide from the search giant. Voter registration terms in Spanish spiked before the debate on Monday to a level that hasn't been seen since October 2012, with many of the queries coming from Florida and Texas.