Jan. 24, 2014 at 8:55 AM ET
One year ago, Vine appeared as an app with a simple concept: Let people take and share six-second video clips on their smartphones.
The idea was so popular that Twitter bought the company before the app officially launched to the public. Vine hit the top of Apple's App Store charts in June, which, incidentally, was the same month that photo-sharing site Instagram decided to launch its own competing video product.
What is the appeal? Like a tweet, Vine videos have to be short and sweet, which make them extremely shareable. Today, the app boasts 40 million users. Those include a few famous people, such as Gillian Jacobs from "Community," who gives the saddest celebrity endorsements in the world; soon-to-be "Tonight Show" host Jimmy Fallon; and the occasionally NSFW Snoop Dogg.
The one celeb who has really embraced Vine is Maisie Williams, who plays Arya Stark on HBO's "Game of Thrones." Behold, "Vineception," co-starring her TV sibling, Sophie Turner.
Yes, non-celebrities use Vine too. Like Twitter, it has also been used to capture political unrest, most notably the protests that shook Brazil in October.
But wait! Can people use Vine to record footage of their cats? Yes, yes they can.
Vine was also home to one of the most popular memes of the year. Ryan McHenry, a Glasgow filmmaker, asked what nobody was thinking: "Will Ryan Gosling eat his cereal?" It turns out that, no, Ryan Gosling won't eat his cereal.
No longer will acts of backyard athleticism go undocumented. Sorry LeBron James, you will never make a shot this cool.
Cute kids are almost as popular on Vine as cute pets, especially ones who absolutely do not want to be tickled.
Zach King is known as the "Vine magician," which apparently is a thing that exists in 2014. Watch your back, Criss Angel "Mindfreak."
Just remember: Creating a Vine video has its dangers, like alien abduction.
Keith Wagstaff writes about technology for NBC News. He previously covered the tech beat for TIME's Techland and wrote about politics as a staff writer at TheWeek.com. You can follow him on Twitter at @kwagstaff and reach him by email at: Keith.Wagstaff@nbcuni.com