CNBC   |  August 22, 2010

Sponsorship Dollars in China

Li-Ning, China's top athletic brand, has signed Evan Turner, the No. 2 pick in this year's NBA Draft to a multi-year deal that will make him the face of the brand. David Falk, founder of FAME; Brian Cupps, brand director of Li-Ning; and Evan Turner dis...

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