Nightly News | November 16, 2012
>>> back now with a sign of the economic times . the folks who run hostess have not been able to come up with a deal with thousands of union workers, so they say tonight they're closing up shop, leaving workers out of a job and leaving americans without their wonder bread and twinkies, and all the other hostesses that they make.
>> reporter: if there ever was an icon for our fast-food nation, this is it. in all of its shrink-wrapped, smushy glory. the twinkie and the rest of the hostess snack cake family, along with favorites like wonder bread , are poised to go the way of grandmother's jello mold . they told savannah guthrie today, it is the end of the road .
>> reporter: is it really over?
>> this is it.
>> reporter: 18,000 workers, many of whom are are already on strike stand to lose their jobs.
>> the twinkie will exist, in perhaps nostalgia only, perhaps the best known casualty of america's move towards healthier food.
>> reporter: urban myths suggest that twinkies have a shelf life of forever, perhaps even apprised find for future scientists. in fact, the shelf life is just under a month. although this super bowl ad has a chevy and a certain cake surviving the apocalypse. and way, way in the future, the perfectly preserved twinkie is unwrapped for this insect buddy. while america's dog in chicago, they're still deep-frying twinkies for the not so faint of heart. some are even working with them from all over, they are stocking up.
>> they were just buying it off the shelf like crazy, they know it wouldn't be around.
>> reporter: some say twinkies may last forever, but may all be eaten up first.