Subscribe to Breaking News emails

You have successfully subscribed to the Breaking News email.

Subscribe today to be the first to to know about breaking news and special reports.

Starbucks Plans Massive New 'Roastery' for New York City

by Connor Mannion /

Breaking News Emails

Get breaking news alerts and special reports. The news and stories that matter, delivered weekday mornings.

Starbucks is set to bring its second Roastery — a concept store that the coffee mega-purveyor has so far only offered in Seattle — to Manhattan with a 20,000-square-foot location to open in early 2018.

On Wednesday, Starbucks announced its massive new Roastery will be located in New York City in the heart of the Meatpacking District at 61 Ninth Avenue. The site is currently under development. According to a press release from the company, the outlet is modeled after Starbucks' first Roastery in Seattle, where "every coffee bean is roasted in the facility."

Breaking News Emails

Get breaking news alerts and special reports. The news and stories that matter, delivered weekday mornings.

"The Roastery is coffee as theater, encouraging customers to interact with Starbucks roasters and baristas in order to deepen their understanding of the art behind sourcing, roasting and brewing rare coffees," the release said. According to a Starbucks spokesperson, "it's about achieving a closer relationship with our customers, so that's why coffee takes center stage in this Roastery."

Read More: Starbucks Will Reward How Much You Spend, Not How Often You Visit

The new location is designed by Rafael Viñoly, who also designed the 432 Park Avenue building in New York City. It will be located one block south of the popular Chelsea Market. Upon completion — which is expected by the end of 2017 — 61 Ninth Avenue will be approximately 170,000 square feet and rise nine stories. The new Starbucks Roastery will take up 20,000 square feet of this location, making it the larger of the two Roastery locations.

 Artist's rendering of Starbucks' next Roastery location in New York City. Starbucks

Breaking News Emails

Get breaking news alerts and special reports. The news and stories that matter, delivered weekday mornings.
MORE FROM news

Have feedback?

How likely are you to recommend nbcnews.com to a friend or colleague?

0 = Very unlikely
10 = Very likely
Please select answer

Is your feedback about:

Please select answer

Leave your email if you’d like us to respond. (Optional)

Please enter a valid email address

Thank you!

Your feedback has been sent out. Please enjoy more of our content.

We appreciate your help making nbcnews.com a better place.