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A few of the TV ads in Illinois

As we wrote in First Read this morning, it’s Primary Day in Illinois, and here are some of the eye-catching TV ads that have been on the airwaves in the state. 

Jeanne Ives is challenging Gov. Bruce Rauner from the right in the GOP gubernatorial primary, and she aired this HIGHLY CONTROVERSIAL TV ad, with a male actor dressed like a woman thanking Rauner for “signing legislation that lets me use the girl’s bathroom.” 

A whopping $65 million has been spent on TV and radio ads in the IL GOV primaries, including $33.5 million by Democrat J.B. Pritzker. Here's Pritzker hitting Kennedy and Biss. And here's Biss hitting Rauner/Pritzker/Kennedy for their wealth.

And the Democratic Governors Association is airing an TV ad calling Ives “too conservative” for Illinois – reminiscent of how Democrats played in the 2012 Missouri GOP primary that produced Todd Akin.

 

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Carrie Dann

Poll: Democrats more politically engaged than Republicans — but education and race are big factors

With midterms fewer than twelve weeks away, Democrats have engaged in more political activity — including contacting elected officials and attending rallies— than Republicans over the last year, according to a new survey from the Pew Research Center.

The poll finds that a total of 50 percent of Democratic voters have participated in at least one political activity — defined as attending an event or rally, volunteering for a campaign, contacting an elected official, or contributing money to a group or candidate — in the last year. Just 40 percent of Republicans say the same.

But the starkest differences within the parties come along racial and educational lines.

Nearly two-thirds (65 percent) of Democrats who are college graduates say they’ve participated in political activism, compared with 45 percent of Republicans who are college grads.

Among those without a college degree, Republicans and Democrats cite similar levels of political activism, at 37 percent and 39 percent respectively.

White Democrats are also more likely to have participated in political activity than either their non-white Democratic counterparts or than white Republicans.

About six-in-ten (57 percent) of white Democrats say they’ve participated in political activity in the last year, compared with just 38 percent of nonwhite Democrats and 39 percent of white Republicans.

Among both parties, registered voters were most likely to have contacted an elected official within the last year as a form of political participation (36 percent of Democrats and 28 percent of Republicans).

The widest gap within the parties was between those who have attended a political rally or event. Just eight percent of Republicans said they have done so in the last year, compared with 22 percent of Democrats.

The poll of a panel of 4,581 respondents was conducted July 30-August 12, 2018.

Pew Research Center

This Florida state Senate primary is all about Trump

President Trump has remade the Republican Party in his image, and his grip on the GOP extends way down the ballot too.

The Republican primary for Florida's 25th state Senate district is home to an air-war aimed at deciding which candidate is more loyal to Trump, despite the president having little to do with the day-to-day of life in the state Senate (even if the district is just miles from Mar-a-Lago). 

The push by the two main candidates — state Rep. Gayle Harrell and Keiser University vice chancellor Belinda Keiser —is indicative of how Trump has become the dominant force in the GOP and about how Republican candidates see the perception of an alliance with the president as an effective way to mobilize the party's base. 

Both candidates combined have spent more than $91,000 on ads that evoke Trump, according to Advertising Analytics data. 

Harrell's positive spot plays up how she "firmly" supports Trump and wants to "build the wall." And a negative ad from her campaign accuses Keiser of being "Fake News" and hitting her on donating to Democrat Hillary Clinton's 2008 presidential campaign. 

Keiser on the other hand is running spots criticizing "Gayle Harrell and her Never Trump friends" for accusing her of being anti-Trump when she served as a delegate to the 2016 GOP convention

Trump won the state Senate district by more than 11 points in 2016, according to data culled by Florida political consultant Matthew Isbell, so there's clearly a thought that winning the Trump fealty fight is a winning strategy in both the primary and the general election. 

Heitkamp zeroes in on pre-existing conditions in new campaign ad

North Dakota Democratic Sen. Heidi Heitkamp's campaign is out with a new television spot questioning her opponent, Republican Rep. Kevin Cramer, and his commitment to protecting those with preexisting conditions.

The fight over health care, especially the popular protections for those with preexisting conditions, has become one of the central messages on the left as Democrats gear up for pivotal elections in November.

The new Heitkamp spot, shared first with NBC News, hits Cramer for past votes to repeal the Affordable Care Act and for supporting an administration legal push that would decimate the Affordable Care Act and weaken protections for those with preexisting conditions.

Last week, Cramer told The Forum of Fargo-Moorhead that he backs the lawsuit as an "incentive" for Democrats "to come to the table and try to fix" Obamacare.

In the Heitkamp ad, her campaign nods at Heitkamp's past history of breast cancer and focuses on a North Dakota woman with heart disease who admonishes Cramer for not standing up for those protections.

The ad will run on cable and digital channels with six figures of spending behind it. The state Democratic Party is also messaging on the same issue, launching Google search ads that would direct North Dakotans searching for information on Cramer or health care to the party's criticism of Cramer's position.

Heitkamp and the Democrats have sought to make health care a key issue in what is expected to be one of the closest Senate races in 2018. The most recent public poll, from Mason-Dixon Polling, showed Cramer ahead 4 points in a state President Trump won by almost 36 points in 2016.

Even as he supports the administration's position, Cramer told The Washington Times this month that "we need to guarantee that pre-existing conditions are covered." But he argued that he wants to give "more flexibility for states to work either independently or among themselves or collaboratively through risk pools and other means."

UPDATE: The state Republican Party blasted the ad as a "lie" in a statement that points to Cramer's support of an amendment during the effort to repeal the Affordable Care Act that proponents say would have protected those with pre-existing conditions.

"Heidi Heitkamp's repeated lies about Cramer's stance on pre-existing conditions won't work,"  North Dakota Republican Party spokesman Jake Wilkins said. "Heitkamp's support for Obamacare has saddled North Dakotans with higher costs, worse care, and fewer options; and voters will remember that in November."

Mark Murray

Democrats hold spending advantage in six of top 10 most expensive Senate races

Republicans continue to outspend Democrats in Florida’s Senate contest – by a 3-to-1 margin – but Democrats have the spending advantage in six of the 10 most expensive battlegrounds, according to ad-spending data from Advertising Analytics.

In Florida, where more than $40 million already has been spent over the airwaves as of this week, Republicans have a $30 million-to-$11 million edge, with nearly $20 million spent by Republican Rick Scott.

Republicans also have the ad-spending advantage in Wisconsin and New Jersey, where Republican nominee Bob Hugin has dropped more than $5 million.

But in the other top 2018 Senate contests – especially those in states that Donald Trump won in 2016 – Democrats are outspending Republicans.

And the sides are tied in North Dakota’s Senate contest.

Below are the party-vs.-party numbers in the 10 most expensive Senate races in the country as of August 14.

(Note: For states that have already held their primaries, the totals below are only for the general election, which explains why the dollar amounts are higher in, say, Arizona than in Missouri or West Virginia. The biggest individual spender is listed in parenthesis.)

—AZ-SEN: Dem $6.9 million, GOP $4.9 million ($4.3 million by Sinema campaign)

—IN-SEN: Dem $7.0 million, GOP $6.1 million ($5.3 million by Senate Majority PAC)

—FL-SEN: GOP $30.2 million, Dem $11.0 million ($19.9 million by Scott campaign)

—MO-SEN: Dem $3.1 million, GOP $1.8 million ($2.2 million by Senate Majority PAC)

—MT-SEN: Dem $4.2 million, GOP $1.6 million ($1.7 million by Tester campaign)

—NV-SEN: Dem $5.3 million, GOP $4.6 million ($3.3 million by One Nation)

—NJ-SEN: GOP $5.5 million, Dem $1.3 million ($5.2 million by Hugin campaign)

—ND-SEN: GOP $2.9 million, Dem $2.9 million ($1.5 million by Senate Majority PAC)

—WV-SEN: Dem $3.7 million, GOP $3.3 million ($2.9 million by Senate Majority PAC)

—WI-SEN: GOP $16.8 million, Dem $8.6 million ($5.7 million by Baldwin campaign)

 

 

GOP super PAC hits Randy Bryce on arrest record in new ad

The top House Republican super PAC wasted no time blistering Wisconsin Democrat Randy Bryce the morning after his primary victory, releasing a new radio ad that highlights his arrest record.

The new Congressional Leadership Fund spot is indicative of the tough attacks that Bryce will face as Republicans look to hold onto retiring GOP Speaker Paul Ryan's district. Former Ryan aide Bryan Steil won the GOP nomination on Tuesday.

The ad mimics a police dispatcher talking with an officer about pulling over Bryce for drunk driving, going on to run down his arrest record.

"Randy Bryce has no business making the laws. He’s spent his life breaking the law," the ad says at its close.

Bryce apologized for driving drunk in a statement to CNN in July when the network published a story on his arrests, framing himself as a changed man.

"There is no excuse for what I did 20 years ago when I got behind the wheel and operated under the influence. I made a mistake and I regret it," he said in a statement.

"I've worked very hard to learn from my mistakes so I can be a man my son can be proud of. I'm not perfect, but I know the struggles working people go through. I understand the mistakes that any of us can make. I've certainly learned from mine."

Democrats are optimistic that Bryce will be able to snatch the open seat from Republicans thanks to his notoriety and fundraising prowess. Bryce built a fundraising machine after a campaign video went viral last year and has leveraged that popularity on the left into support from key progressives like Vermont Independent Sen. Bernie Sanders. 

But Republicans remain confident in the district that went for President Trump by 10 points in 2016, arguing Bryce is too liberal for the area with policies on abolishing the Immigration and Customs Enforcement agency and "Medicare for all." And Ryan and his allies are expected to make a hard push to hold onto the district before the speaker retires.

Mark Murray

Florida, California home to most expensive Senate and House races ahead of 2018 midterms

In addition to our look at the top media markets of 2018, we also have data for the Top 10 most expensive House and Senate races.

Not surprisingly, Florida tops the Senate list, thanks to the millions that Republican Rick Scott has pumped into that contest (as well as the millions that Democrats have responded with).

And the most expensive House contents have been the special elections in Pennsylvania and Ohio.

Here are the ad-spending numbers from Advertising Analytics as of August 13:

Advertising Analytics
Vaughn Hillyard

Stormy Daniels's lawyer releases policy position paper as he teases 2020 presidential bid

Michael Avenatti, the lawyer for Stormy Daniels, released an outline of general policy positions on Tuesday after opining in Iowa this weekend that he may seek a run at the presidency.

The Democrat, in a document titled "What I Believe," outlined his support for Medicare for all, the path to citizenship for DREAMers, workers' "right to organize and bargain collectively," the federal decriminalization of marijuana, the establishment of "background checks and bans on assault weapons," and opposition to the construction of a border wall. Avenatti also called for an infrastructure plan that he would label the "Real Deal."

In an interview last weekend with NBC News, Avenatti also rejected others' calls to abolish the U.S. Immigrations and Customs Enforcement.

"I do not believe ICE should be abolished under any circumstances -- that's similar to telling people that we should abolish the police force," he said. "However, we need to curtail what ICE's policies and procedures are, and the way they conduct themselves."

When asked in that same interview what missteps, if any, the Obama and Trump administrations had made in Syria, Avenatti responded: "There's no question that the U.S. should play a larger role in the Middle East. I think that the U.S. has to be a stabilizing force."

But he also acknowledged needing to understand past U.S. policy in the country more, noting: "As it relates to the particular missteps of the Obama administration or more recently in Syria, I haven't educated myself admittedly enough on that topic to be able to speak intelligently about it. But what I do know is that certainly what has been done in the past has not worked."

Avenatti also stated in his policy paper that he would reject all corporate PAC money and called on candidates for the Democratic nomination to "refund all corporate PAC money" that they have received since 2016.

In a tweet, Avenatti said more "details will follow" on his positions, and added: "Most importantly, I didn't have to hire a pollster or political consultant to tell me what to say or what to believe."

--Mike Memoli contributed.

Carrie Dann

Poll: GOP incumbent Tom MacArthur in tight race in NJ-03

Another incumbent Republican House member in a district that favored Donald Trump in 2016 appears to be in a very tight race against a Democratic challenger.

GOP Rep. Tom MacArthur of New Jersey’s 3rd District is running neck-and-neck with Democrat and former national security adviser Andy Kim, according to a new Monmouth University poll.

The poll finds that, among a traditional model of likely voters, Kim gets 45 percent support, compared with 44 percent support for MacArthur. A model assuming a surge of Democratic turnout puts Kim up 46 percent to 43 percent.

Among all potential voters in the district, it’s also a tight race, at 41 percent for MacArthur, 40 percent for Kim and 15 percent undecided.

The district, which encompasses the south central part of the state, voted for Trump by a 51 to 45 percent margin in 2016. That was a swing to the right from 2012, when it picked Barack Obama over Mitt Romney by a five point margin.

The Monmouth poll finds that Trump’s approval rating now stands at 46 percent approve, 49 percent disapprove.

Voters are also about evenly split on who they’d like to see in control of Congress after November. Thirty-eight percent say they would prefer Democrats, while 36 percent say they’d favor Republican control of Congress.

The Monmouth University Poll of 401 NJ-03 voters was conducted by telephone from August 7 - 9, 2018. The margin of error for the full sample is +/- 4.9 percentage points. The margin of error for the likely voter models is +/- 5.7 percentage points.

Mark Murray

Chicago remains top midterm media market for ad spending

Chicago — thanks to the billionaire-versus-billionaire gubernatorial race in Illinois between Republican Bruce Rauner and Democrat J.B. Pritzker — continues to be the most expensive midterm media market in terms of TV and radio ad spending, according to data from Advertising Analytics.

And the state of Florida is home to four of the other Top 10 markets, including the second- and third-most expensive markets.

Here’s the total TV and radio ad spending per market as of August 13. (The number in parenthesis is the ranking from last month.)

1. Chicago, IL: $57.4 million (1 last month)

2. Orlando/Daytona Beach/Melbourne, FL: $38.6 million (3)

3. Tampa/St. Pete/Sarasota, FL: $34.8 million (4)

4. Los Angeles, CA: $32.6 million (2)

5. Detroit, MI: $22.1 million (unranked)

6. Pittsburgh, PA: $18.3 million (5)

7. Las Vegas, NV: $18.2 million (7)

8. St. Louis, MO: $18.2 million (8)

9. West Palm Beach/Ft. Pierce, FL: $16.3 million (unranked)

10. Miami/Ft. Lauderdale, FL: $16.0 million (unranked)

Sherrod Brown touts 'dignity of work' in new ad

Ohio Democratic Sen. Sherrod Brown's campaign is out with a new ad praising the "dignity in work" and evoking his blue-collar message in his reelection bid.

In the new spot shared with NBC News, Brown is heard talking about the importance of treating American workers well over video of line cooks, teachers, barbers, electricians and other workers.

"There is dignity in work. Whether you collect minimum wage, punch a clock or earn a salary, your hard labor should pay off in fair wages and benefits, affordable health care, in overtime pay when you earn it," Brown says.

"Because patriotism demands investing in American workers. And if you love this country, you fight for the people who make it work."

The Brown campaign confirmed the new spot will be part of a new seven-figure buy starting on Tuesday.

The campaign already has more than $6 million booked on air from early September through Election Day, data from Advertising Analytics shows.

The spot exemplifies how Brown is looking to win again in a state in which he's served for decades, but one that  President Trump won by 8 points in 2016.

Democrats have sought to find a way to win back many of the blue-collar voters that Trump wooed away from the party in 2016, with some looking to red-state Democrats like Brown as an example. He's strung together a successful career in the state while leaning on his populist, pro-worker message that is front and center again in this reelection campaign.

Brown's campaign has made that pitch with issues like the economy and trade. Exit polls from the 2016 presidential race showed the majority of Ohio voters most concerned about the economy and a near-majority preferring Trump's economic message to Clinton's. That polling also found that 46 percent of Ohio voters said trade with other countries took away American jobs.

Renacci, Brown's opponent, has targeted the Senator's progressive record and has argued that Ohioans want a senator more in line with Trump. His campaign's first ad included video of Trump lauding Renacci during a February trip to Ohio and argues that Renacci "knows the Trump agenda works for Ohio."

Brown led Renacci by 13 points in a June NBC News/Marist poll of registered voters.