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Giant grills make statements, not just steaks

Grills today can not only make a great steak, but can also make a statement.  Call it bling for the backyard. By  NBC's Jennifer London.
/ Source: CNBC

You know you want it, need it.  It’s the ultimate ka-ching for anyone’s backyard. 

Chad Darling just bought the darling of backyard BBQ’s. The Grand Turbo – a 62,000-BTU, super-sized grill with a price tag to match – a little under $3,000 and no, that doesn’t include a professional chef.

But, with a 53-inch grill like the one in David Biedebach’s backyard, that shouldn’t be a problem.

“If you’re having a lot of people over and you want to cook a variety of things, you want to have a lot of room to do it”, says Biedebach.

Grills today can not only make a great steak, but can also make a statement.  Call it bling for the backyard where “bigger is better”, says Carl Ball, Manager at Barbeques Galore.

“The more attractive a grill is the more they want it because they can show it off and basically flaunt it to the fact that they can brag about their grill like the can with their car”, says Ball.

What’s a car without options. Grills get gussied up too, with everything from wok cookers to infrared burners.

“It’s a lifestyle. It’s outdoor grilling and it’s changed. It’s really caught on and it’s fun”, says Biedebach.

Last year, more than 100,000 super-size grills were purchased and clearly bragging rights are given with a monster gill. Can a run of the mill compete when it comes to the most important thing: taste?

“You do not need to spend $2,000 or $4,000 to have a great grilling experience”, says grilling guru Steven Raichlen. 

As host of BBQ University on PBS, Raichlen’s grilled on everything imaginable.

“You can producer terrific food on a hundred dollar kettle grill”, says Raicheln.

Still others prefer to splurge and cook up a backyard with bragging rights. 

The wok cooker? $2,300

The two burner stove? $1,300

A perfectly cooked steak? Priceless.