The Msnbc Digital Network (msnbc.com) set a new online video stream record in May, skyrocketing to 154 million total online streams for the month.* The record video streams are a 59 percent year-over-year increase from May 2009.* Consumers turned to msnbc.com for breaking news on the oil spill in the Gulf of Mexico, NBC News’ exclusive reports, the latest entertainment updates and ongoing analysis and insight on the day’s top stories.
The Msnbc Digital Network continues to deliver innovative offerings on the consumer’s platform of choice. Viewers have embraced the digital network’s HTML5 video player on the iPad as well as its latest online program, “TODAY in 2 Minutes,” a first look at the news headlines, weather and stories on “Today.” “TODAY in 2 Minutes” is featured on TODAYshow.com and is also available on MSN.com (http://bit.ly/todayin2). The immersive video experiences, combined with original journalism and advanced technology, give viewers more ways to engage with their favorite brands in the Msnbc Digital Network.
About the Msnbc Digital Network
The Msnbc Digital Network is a collection of innovative and powerful news brands that deliver the most compelling, diverse and visually engaging stories on the consumer’s platform of choice. The world-class brands featured in the digital network include msnbc.com, TODAYshow.com, Nightly.msnbc.com, TV.MSNBC.com, NBCSports.com, Newsvine, and EveryBlock. The Msnbc Digital Network provides something for every news consumer with its comprehensive array of offerings that deliver the best in breaking news, original journalism, lifestyle features, commentary and local updates down to the block level.
*Source: Omniture SiteCatalyst