HONG KONG, Aug. 30, 2010 (GLOBE NEWSWIRE) -- Hong Kong Broadband Network Ltd ("HKBN"), a wholly owned subsidiary of City Telecom (HK) Limited (HKSE:1137) (Nasdaq:CTEL), announced the exclusive launch of Anyplex, a Video-On-Demand service (VOD) for first small screen release of big screen blockbusters by major Hollywood studios. Starting US$3 (HK$20) for 1 movie/month bundled with our basic 29 bbTV channels package, this Anyplex service offers an earlier window than any other pay TV services. Additional movies are priced at less than US$3.2(HK$25)/movie on average, whereby viewers enjoy a pre-Pay TV release window at a fraction of the cost of a new release DVD at around US$25(HK$200)/DVD or the cost of a movie ticket at around US$11(HK$80)/person.
Running 24/7 and updated constantly, Anyplex features the latest Hollywood blockbusters distributed by international studios such as Warner Brothers Entertainment, Inc. and Sony Pictures. The movies are first premiere on TV and are in DVD quality. Subscribers can order and watch their choice of movies anytime they see fit, and as many times as they please within 24 hours. For details on the upcoming movie titles available and service plans, please refer to the appendix.
HKBN's Managing Director of Business Development, Ms. To Wai Bing, said, "We have taken advantage of VOD technology to deliver better value for our customers, i.e. you only pay for movies that you want to watch rather waste money on preset movie channels that are seldom viewed."
"Just as cinemas are going digital, the future of home entertainment is all about content delivered digitally. Anyplex is excited to be partnering with HKBN to provide movie lovers with the latest world-class movies over HKBN's ultra high speed fibre broadband service, which would exhibit the smooth delivery of instant streaming movies from internet to home," said Mr. Ringo Lam Wing-kwan, CEO of Anyplex.
Anyplex's upcoming blockbusters titles include "Sherlock Holmes," "Invictus," "Valentine's Day," "The Book of Eli," "Legion," Death at a Funeral," "The Bounty Hunter," "The Blind Side," "Free Willy: Escape From Pirate's Cove" and "Preacher's Kid."
For full details of this press release, please visit: http://reg.hkbn.net/ctigroup_admin/files_upload/PR_Anyplex_E_Final.pdf
About City Telecom/Hong Kong Broadband Network Limited
Information on City Telecom can be found at .
About Anyplex Hong Kong Limited
Information on Anyplex can be found at
CONTACT: Hong Kong Broadband Network Limited Corporate Communications Ms. Jessie Cheng +852 3145 4118 Fax: +852 2199 8372 email@example.com Investor Engagement Ms. Peggy Chan +852 3145 6068 Fax: +852 2199 8655 firstname.lastname@example.org Anyplex Hong Kong Limited Ms. Fiona Fong, Marketing Manager +852 9631 4739 Fax: +852 3107 0273 email@example.com