SAN FRANCISCO, Sept. 21, 2010 (GLOBE NEWSWIRE) -- YesDTC Holdings, Inc. (OTCBB:YESD), a direct-to-consumer marketer and global distributor of consumer goods and products, announced today the availability of a video interview with YesDTC Director Jon Schulberg. Mr. Schulberg is the President of Schulberg Media Works ("SMW") and a pioneer in the field of infomercial advertising. The video is available by clicking on the following link: http://vimeo.com/14984387
In the interview Mr. Schulberg discusses the successful Direct Response Television ("DRTV") campaign for the Simply Music® piano teaching program and what he believes is the strong potential of the Medipendant™ personal emergency response system.
"I am very pleased with the success we have had so far with the Simply Music® program. This is a very effective established piano teaching program for which we are experiencing strong response from our infomercials. I am also proud that this infomercial has been nominated for Best Infomercial of 2010 in its category by the Electronic Retailing Association. We just completed the production of the Medipendant™ infomercial. I believe this product will do well. It is the first and only medical alarm system in the market that that allows you to speak and listen directly through the pendant. This is a perfect product for a DRTV campaign," commented Jon Schulberg, President of SMW.
About YesDTC Holdings, Inc.
YesDTC Holdings, Inc. is a direct-to-consumer marketing company specializing in direct response television (DRTV), internet and retail marketing programs. The Company brings a unique set of skills to this market space. YesDTC combines both the creative talents and financial acumen needed to create a total package for direct-to-consumer marketing programs. Importantly, the Company also maintains a strategic partnership with Schulberg Media Works (SMW), a pioneering media production firm in the direct-to-consumer space with a highly acclaimed list of successful client campaigns and product infomercials. SMW's track record is impressive, with nearly $1.0 billion in revenues generated and a high profile list of industry awards and recognitions. Specifically, SMW campaigns include Tempur-Pedic, Guthy-Renker, Sony, 24-Hour Fitness, Rhino Records, HarperCollins and PureSleep, among many others. More information on YesDTC Holding can be found at and additional information on Schulberg Media Works can be found at .
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CONTACT: YesDTC Holdings, Inc Christian Kirsebom (925) 247-6666