Mecox Lane Limited to Announce Third Quarter 2010 Results on November 29, 2010

/ Source: GlobeNewswire

SHANGHAI, China, Nov. 18, 2010 (GLOBE NEWSWIRE) -- Mecox Lane Limited, ("Mecox Lane" or the "Company") (Nasdaq:MCOX), China's leading online platform for apparel and accessories as measured by revenues in 2009, today announced that it will report its financial results for the third quarter ended September 30, 2010 on Monday, November 29, 2010, after the U.S. markets close.

Mecox Lane management will hold an earnings conference call at 8:00 p.m. U.S. Eastern Time on November 29, 2010 (9:00 a.m. Shanghai/Hong Kong Time on November 30, 2010) to discuss results and highlights from the quarter and answer questions.

The dial-in numbers and passcode for the conference call are as follows:

Additionally, an archived webcast of this call will be available on the Investor Relations section of Mecox Lane's website at http://ir.m18.com.

About Mecox Lane Limited

Mecox Lane Limited (Nasdaq:MCOX) operates China's leading online platform for apparel and accessories as measured by revenues in 2009. The Company offers a wide selection of fashion products through its e-commerce website and physical store network. Product offerings include apparel and accessories, home products, beauty and healthcare products and other products, under the Company's own proprietary brands, such as Euromoda and Rampage, as well as under selected third-party brands, including established international and Chinese brands in addition to independent and emerging brands. For more information on Mecox Lane, please visit .

The Mecox Lane Limited logo is available at http://www.globenewswire.com/newsroom/prs/?pkgid=8200

For investor and media inquiries please contact: In China: Phili Xu Mecox Lane Limited Tel: +86-21-6495-0500 or +86-21-5464-9900 Ext. 8161 Email: ir@m18.com Justin Knapp Ogilvy Financial, Beijing Tel: +86-10-8520-6556 Email: mcox@ogilvy.com In the U.S.: Jessica Barist Cohen Ogilvy Financial, New York Tel: +1-646-460-9989 Email: mcox@ogilvy.com