ActionView International, Inc. Announces Exclusive Content Agreement With Buddahsport, Inc.

/ Source: GlobeNewswire

CORONA DEL MAR, Calif., Jan. 7, 2011 (GLOBE NEWSWIRE) -- ActionView International, Inc. (Pink Sheets:AVEW) today announced that its wholly-owned subsidiary, MatchFights, LLC, has signed an exclusive content agreement with Buddahsport, Inc. under which MatchFights will commence broadcasting Buddahsport content live over the Internet on its website.

Under the terms of the agreement, MatchFights, which does business as WCFC, has the exclusive right to broadcast all Buddahsport generated content over the Internet and can also edit the live content for future television rebroadcast. In exchange for the exclusive broadcast rights, WCFC agreed to share a percentage of revenues generated from pay-per-view and video-on-demand buys of Buddahsport content.

Buddahsport is a mixed martial arts production company specializing in putting on live fight events in addition to live fight training seminars conducted by the top trainers and fighters in the industry. Buddahsport anticipates that the agreement with WCFC will allow a greater number of athletes to participate in its live training seminars and tap into a worldwide market. 

Nick Mirabella, president of Buddahsport, commented on the agreement. "We are excited to partner with WCFC to bring our product to the live Internet audience. MMA is the fastest growing sport in the world; however, access to the top trainers is too often limited by both geography and cost. With the live-streaming capabilities of WCFC, we can now offer athletes anywhere in the world the chance to train with top name fighters and coaches."

Action View Chief Executive Officer Joe Wooten added, "Buddahsport fills a void that has been completely ignored in our industry, but one that has tremendous growth potential both domestic and internationally. The stability of the WCFC live streaming platform, our adaptive player capability, and our unparalleled video quality ensures that viewers everywhere in the world with share the same, television quality experience for a fraction of the cost of typical pay-per-view."

WCFC expects the first live broadcast of Buddahsport content will be within two weeks and will announce details in the coming days. 

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About ActionView International, Inc.

ActionView International, its wholly owned MatchFights, LLC subsidiary and the World Championship Full Contact brand deliver exciting, live, pay-per-view events in an interactive venue over the Internet to a global audience. For additional information about MatchFights and its World Championship Full Contact brand, please visit and join the world's premier fight-based network. 

CONTACT: ActionView International, Inc. Shareholder Relations 1-800-480-2690