SOUTHFIELD, Mich., June 22, 2011 (GLOBE NEWSWIRE) -- Diversified Restaurant Holdings, Inc. (OTCBB:DFRH) ("DRH" or the "Company"), a leading franchisee for Buffalo Wild Wings® ("BWW"), today announced Buffalo Wild Wings' success in raising funds for the Moffitt Cancer Center Foundation in Tampa, Fla.
The Moffitt Cancer Center Foundation was founded in 1994 with the sole purpose of supporting the three major areas of concentration at the Cancer Center – cancer research, patient care, and education. By making a donation or planning fundraising events, the Moffitt Cancer Center Foundation is able to meet its mission: to contribute to the prevention and cure of cancer.
In May, Buffalo Wild Wings' locations in Riverview, Fish Hawk, North Port, Brandon, Fort Myers, Sarasota, and Lakeland, Fla., sold bracelets and cards benefiting the Moffitt Cancer Center Foundation. Throughout the month, restaurant guests could purchase a bracelet and card for $5. The card was hung in the participating Buffalo Wild Wings locations, while guests who purchased the bracelet could not only wear it in support of the cause but also receive an additional 10 percent discount on food purchases at the participating Buffalo Wild Wings locations in May.
All seven Tampa area Buffalo Wild Wings locations raised $10,962 for the Moffitt Cancer Center Foundation.
"We are pleased to partner with the Moffitt Cancer Center Foundation; as leaders of this community we feel we have the responsibility to help find a cure to overcome the curse of cancer," said Michael Ansley, President and CEO of DRH. Today, through our fundraising efforts, we have made a tremendous leap forward to devise and implement measures that can truly make a difference in improving health and quality of life."
Buffalo Wild Wings will present a check to the Moffitt Cancer Center Foundation on Friday, June 24 at 10 a.m. at the Buffalo Wild Wings location in Brandon. 2055 Badlands Drive, Brandon, Florida 33511
About the Company
Diversified Restaurant Holdings, Inc. is a restaurant management company, handling the operations of 21 Buffalo Wild Wings restaurants in Florida and Michigan. Previously, the company has received franchise awards for the Highest Annual Restaurant Sales and operates four out of the top 25 franchise restaurants in sales volume in the Buffalo Wild Wings system. The company also owns and operates its own restaurant concept, Bagger Dave's Legendary Burger Tavern, which falls within the fast-casual dining segment. Currently there are four locations in the State of Michigan.
About Buffalo Wild Wings®
Buffalo Wild Wings, Inc., founded in 1982 and headquartered in Minneapolis, Minnesota, is an established and growing owner, operator, and franchisor. The widespread appeal of the Buffalo Wild Wings concept establishes its restaurants as an inviting, neighborhood destination with more than 591 restaurants in 40 states.
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