- Making a profit (50 percent of respondents -- no big surprise here)
- Growing the business (36 percent)
- Time management (about 30 percent)
- Meeting customers' needs (about 30 percent)
(Responses add up to more than 100% because respondents could choose more than one answer.)
In a surprising finding, only one in three respondents said they have successfully turned their personal passion, talent or skill into a business. When you consider the importance many place on doing what we love, this is a sad showing.
Relatedly, about a third of respondents cited a desire to work for themselves as the main motivation for being in business. But another chunk (15 percent) said their incentive for being in business was needing a job.
Is this is the case for you, I encourage you to use your current entrepreneurial endeavor to learn as much as possible about business ownership and then transfer that knowledge to something you enjoy and have a passion for.
Share your thoughts and respond to others in the comments section below.