After nine years as host of the syndicated radio show "Native America Calling," Harlan McKosato is ready to answer the call with an Indian-oriented cable television station.
McKosato hears a market out there. He compares his project to the mystical story of long-dead baseball stars coming back for some final innings in "Field of Dreams," a film starring Kevin Costner, James Earl Jones, Burt Lancaster and Ray Liotta.
"I keep saying: `If you build it, they will come,' " said McKosato, quoting the film's first line.
McKosato believes Indian programming can sustain a 24-hour, seven-day-a-week cable and satellite channel called First Americans Cable Entertainment System, or FACES.
"People are starting to look for a specific slice of our (American Indian) society," he said.
Because of the cable commitment, he said, he gave up his "Native America Calling" radio job April 9.
McKosato, a member of the Sac and Fox tribe of Oklahoma, and business partner Kelly Wade say they're ready to seek the money needed for capital expenses and programming expenditures. The initial startup amount would be $2.8 million.
As they move closer to going on the air, projected to be in 2007, McKosato says the investment capital will soar to about $60 million.
Success will be dependent on non-Indians also watching the programs, he said.