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To say that Gov. Mike Pence's, R-Ind., rollout by Donald Trump was unusual is a bit of an understatement, at least compared to recent more traditional VP rollouts. It wasn't done in a swing state, nor the VP nominee's home state, nor somewhere else of campaign significance.
But the setting wasn't the only aspect of the event that was unusual. What was, perhaps, more unusual: the lack of time Trump spent talking about Pence. He spent as much, if not more, on a slew of other topics at the news conference that was billed as Pence's debut event.
Don't believe Trump's performance was unusual? Just look at these two word clouds, one is based on Trump's intro speech for Pence and the other is Mitt Romney's intro speech for Paul Ryan.