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Nike severs ties with Kyrie Irving after antisemitism controversy

The decision comes just over a month after the footwear giant suspended its contract with the Brooklyn Nets star following a tweet linking to a movie that has been called antisemitic.
Brooklyn Nets guard Kyrie Irving during the first half of a game against the Orlando Magic on Nov. 28, 2022, in New York.
Brooklyn Nets guard Kyrie Irving during the first half of a game against the Orlando Magic on Nov. 28, 2022, in New York.Julia Nikhinson / AP file
/ Source: CNBC.com

Nike has officially cut ties with Kyrie Irving, the company said Monday.

The Brooklyn Nets star is no longer under contract with the footwear giant after he tweeted a link to a movie that has been described as antisemitic and then refused for a time to say he was against antisemitism.

A Nike spokesperson didn’t immediately make any additional comment about the decision. Representatives for Irving didn’t immediately comment.

The decision to sever ties with Irving comes just a month after Nike suspended its agreement with the longtime guard and announced it wouldn’t be releasing the latest version of his sneakers, the Kyrie 8.

“At Nike, we believe there is no place for hate speech and we condemn any form of antisemitism,” the company said in a statement at the time.

Nike founder Phil Knight told CNBC in an interview last month that he believed Irving stepped over the line.

The Kyrie 8 was slated to be released in late November. Irving has been under contract with Nike since 2014.

The Brooklyn Nets, where Irving has played since 2019, suspended Irving for at least five games without pay after he tweeted the link and then failed to “unequivocally say he has no antisemitic beliefs.”

NBA Commissioner Adam Silver had sought an apology from Irving and when one didn’t come, he said the athlete is “currently unfit to be associated with the Brooklyn Nets.”

The two later met and Irving issued an apology on his Instagram page. He later told reporters he doesn’t “stand for anything close to hate speech or antisemitism or anything that is going against the human race.”

“I feel like we all should have an opportunity to speak for ourselves when things are assumed about us and I feel it was necessary for me to stand in this place and take accountability for my actions, because there was a way I should have handled all this and as I look back and reflect when I had the opportunity to offer my deep regrets to anyone that felt threatened or felt hurt by what I posted, that wasn’t my intent at all,” Irving said in late November.

Irving returned to the Nets on Nov. 20 after he missed eight games. The Nets are in eighth place in the NBA’s Eastern Conference, at 13-12.