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New Obama ad jabs back on welfare attacks

The Obama re-election campaign countered the Romney campaign's claims against the president on welfare reform by releasing a blitz of TV ads through seven swing states that called the presumed GOP nominee out on this lie.

Earlier this week, Romney’s campaign released an ad accusing Obama of removing work requirements for welfare recipients, thereby “gutting” bi-partisan, Clinton-era reforms.

"Under Obama's plan, you wouldn't have to work and wouldn't have to train for a job. They just send you your welfare check," Romney’s ad charged.

The ad earned Politifact’s “Pants on Fire” ranking on false claims.

On Friday, the Obama campaign offered its rebuttal in an ad that leaped off of a surge of media fact-checkers who outed the Romney camp's claims as “blatantly false” and even “desperate.”

President Clinton, who signed the 1996 welfare reform into law, also issued a statement saying Romney’s ad was not true.” Even GOP primary dropout Newt Gingrich admitted there was no proof” in Romney’s accusations.

The Obama campaign ad argues that the president is placing welfare-to-work requirements in the hands of the states, pushing them to move 20% more people from welfare to work in order to shore up flexibility at the local level.