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To Republicans in Texas, California's a little like the "Shake Weight," at least to Lt. Gov. David Dewhurst it is.

Dewhurst, who is facing a crowded primary for reelection, is up with one of the odder (so far) campaign videos this cycle. It has the feel of an art-house short, featuring grainy black-and-white video and piano music. The "film" is trained on a man doing bicep curls with a shirt that has a "TX" on it, but wait for the kicker.

An announcer, with Texas twang, says, "The Texas economy has become the strongest in the nation. When it comes to job creation, Texas can lift more weight than any other state."

The camera then cuts to a wide shot of the bulky, curling man standing next to a scrawnier man holding a "Shake Weight" and donning a T-shirt with the letters "CA" on it.

Texas Gov. Rick Perry has boasted that he has stolen jobs from California because of Texas lower tax rates, even running ads there touting that.

Dewhurst is faces challenges from three fellow Republicans seeking what some have called the most powerful job in Texas politics --Texas Agriculture Commissioner Todd Staples, state Sen. Dan Patrick, and Land Commissioner Jerry Patterson. The primary is March 4.