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Spotify Wrapped returns to everyone's timelines

Spotify revealed Bad Bunny was the platform's most streamed global artist of 2022, with Taylor Swift and Drake coming in second and third.
Spotify is introducing "Your Listening Personality," it’s not only about what you listened to — but what that says about your music taste.
Spotify is introducing "Your Listening Personality" — it’s about not only what you listened to, but what that says about your music taste.Spotify

One of the internet's favorite end-of-year traditions is back.

The music streaming service Spotify released its annual "Wrapped" feature Wednesday, marking the start of everyone you know posting their most streamed artists, songs and albums of the year on social media.

Spotify Wrapped aggregates data from every user to create both visual representations of subscribers' favorite songs and music, as well as playlists featuring those picks.

By midmorning Wednesday, #SpotifyWrapped was already trending on Twitter, with many sharing screenshots of their annual roundup (or cracking jokes about it).

Some on social media declared this year's roundup the "most accurate" Spotify Wrapped thus far.

"this is maybe the most accurate, my favourite spotify wrapped," one user tweeted.

Others just poked fun at how exposed the roundups make them feel.

“spotify wrapped shows your true music taste like front-facing camera shows your true face,” a user tweeted.

“in girl world, Spotify Wrapped day is the one day in a year when a girl can openly be the insane depressed woman she is and no other girls can say anything about it,” joked another user, parodying a popular quote from the film “Mean Girls.”

Spotify said data showed users’ most streamed global artist of 2022 was the Puerto Rican rapper Bad Bunny, whose real name is Benito Antonio Martínez Ocasio. His music was streamed more than 18.5 billion times this year, it said.

On Bad Bunny’s heels in second place was the singer Taylor Swift, who was also the most streamed female artist. Spotify also declared Swift, who released "Midnights" last month, as the most viral artist of 2022.

Third place went to the Canadian rapper Drake, and fourth place went to fellow Canadian artist The Weeknd.

The K-pop band BTS claimed the final top spot.

In 2022, Harry Styles' "As It Was" was the most streamed global song on Spotify. The British indie rock band Glass Animals' song "Heat Wave" was Spotify's top pick for "most shared lyrics."

In the days leading up to Spotify Wrapped’s release, many tweeted that they were tired of waiting for their results.

The Spotify Wrapped feature has become so popular that some third parties have tried to capitalize on its success. As listeners eagerly awaited Spotify Wrapped's 2022 release, some users began sharing their "Instafest" lineups this week.

Instafest is an app that uses Spotify data to create a set list for an imaginary music festival using a listener's top artists. It's unclear whether the app uses data from the last year or a user's lifetime data to create the playlist.

The app was created by Anshay Saboo, a student at the University of Southern California. Saboo did not respond to a request for comment.